Abstract: A server or Internet service provider computer selects a soliciting merchant and an outputting merchant based on various factors. In one embodiment, the soliciting merchant is selected if its activity rate (e.g. sales rate) is low. The outputting merchant provides offers for bonuses to customers on behalf of the soliciting merchant. The bonus is provided to the customer in exchange for consummating a transaction with the soliciting merchant. Thus, the soliciting merchant benefits from the increased patronage such offers encourage.
Type:
Grant
Filed:
April 5, 2002
Date of Patent:
August 29, 2006
Assignee:
Waler Digtal, LLC
Inventors:
Jay S. Walker, Andrew S. Van Luchene, Daniel E. Tedesco, Magdalena Mik, James A. Jorasch