Abstract: A method of matching potential customers to attorneys utilizes a computerized system that functions over the Internet. Records corresponding to the attorneys and categories in which the attorneys practice are stored in a database. A series of questions regarding a legal claim are presented to the potential customer via a web browser. The potential customer answers a series of “yes” or “no” questions to determine if they may have a valid legal claim. If it does appear they have a valid claim, the potential customer is assigned one or more categories. The customer is then presented an advertisement for one or more attorneys that practice in the category that matches the assigned category for the customer.