Abstract: The present invention relates to a method and system for providing a sponsor match advertisement service which, when a service user sets a sponsored tag and sponsored tag related additional information of advertising information, which is highly related to or identical to a user created content (UCC), registers the sponsored tag and sponsored tag related additional information with the content, and when a service visitor clicks the sponsored tag, may provide advertising information of a sponsor which is mapped to the sponsored tag and may provide a portion of an advertising revenue to the service user.