Abstract: Systems and methods for customer journey optimization in email marketing are described. The systems and methods may identify a plurality of messages for a first time period, wherein the plurality of messages are categorized according to a plurality of messages types, identify user information for a customer, wherein the user information includes user interaction data, determine a message type from the plurality of message types for the first time period based on the user information, wherein the message type is determined using a decision making model comprising a deep Q-learning neural network, select a message from the plurality of messages based on the determined message type, and transmit the message to the customer during the first time period based on the selection.

Abstract: Systems and methods for welding asset tracking are disclosed. In some examples, a welding asset tracking system may comprise an asset tracking network of tags, hubs, and/or gateways retained by welding assets within a welding area. The asset tracking network may obtain and/or communicate to an asset tracking server welding data related to one or more of the welding assets, as well as position data obtained via an internal and/or external positioning system. In this way, the welding asset tracking server may continually receive updated information regarding each welding assets identity, location, and/or use. The asset tracking server may additionally send a command to a selected welding asset that causes an interface of the selected welding asset to emit an output that enables an operator to physically identify the welding asset.

Abstract: A method includes determining, by a computing system, a probability of whether at least a threshold portion of a particular advertisement will be presented on a particular content presentation device, and a cost associated with presentation of the particular advertisement on the particular content presentation device. The computing system calculates an expected revenue associated with presentation of the particular advertisement based on the probability and the cost. When the expected revenue exceeds a threshold revenue, the computing system communicates the particular advertisement to the particular content presentation device.

Abstract: Aspects of the present disclosure involve systems, methods, devices, and the like for tokenizing offers. The current disclosure presents a system and method that can present a tokenized offer for saving and retrieving from a digital wallet. The tokenized offer may be presented on a client site for selection by a user interested in taking advantage of the promotion without having to leave the current site. The current disclosure also presents a system that can retrieve the tokenized offer saved for use with a purchase. The tokenized offer may be automatically applied and on display at the merchant site and/or retrieved from the digital wallet.

Abstract: Techniques are disclosed utilizing cognitive computing to improve commercial communications from vendors to users. A user's financial account(s) and location may be monitored to determine when a user is within a threshold distance of a vendor. If the user is within the threshold distance the methods and systems disclosed may determine which targeted commercial communications to transmit to the user based upon a shopping profile for the user. The shopping profile may include a dataset indicative of the shopping habits of the user.

Abstract: A method includes determining, by a computing system, a probability of whether at least a threshold portion of a particular advertisement will be presented on a particular content presentation device, and a cost associated with presentation of the particular advertisement on the particular content presentation device. The computing system calculates an expected revenue associated with presentation of the particular advertisement based on the probability and the cost. When the expected revenue exceeds a threshold revenue, the computing system communicates the particular advertisement to the particular content presentation device.

Abstract: A method is provided that includes receiving, in a server, a request from a service provider, the request including a consumer identification code associated with a consumer, and obtaining a personalized list of universal product codes based on the consumer identification code and a purchase history log in a database. The method also includes providing the personalized list of universal product codes to the service provider, and receiving a tracking pixel indicative that the consumer has interacted with a consumer payload, wherein the consumer payload is associated with at least one product from the personalized list of universal product codes. A system and a non-transitory, computer-readable medium storing instructions which cause the system to perform the above method are also disclosed.

Abstract: This application relates to apparatus and methods for automatically servicing item data requests in data management systems, such as in retail management systems. The apparatus and methods employ a throttling technique to service data requests from one or more entities. In some examples, a computing device initializes assigns a counter for each entity, and initializes each counter with an initial value. The computing device also occasionally (e.g., periodically) resets each counter to the initial value. The computing device may receive a data request from one of the entities, and determines whether the counter corresponding to the entity identifies a count that is beyond a threshold. If the counter identifies a count beyond the threshold, the computing device adjusts the counter, and processes the data request. If the counter does not identify a count beyond the threshold, the computing device responds to the entity with an error.

Abstract: A content stake offering system is disclosed. The content stake offering system includes a content stake offering module, comprising computer-executable code stored in non volatile memory, a processor, and a plurality of computing devices. The content stake offering module, the processor, and the plurality of computing devices are configured to receive a request to sell a stake of content, determine a value of the content, generate a stake offering based on the value of the content, and update the value of the content. Determining the value of the content includes transferring data of a piece of content between the plurality of computing devices, recording a content data, which corresponds to the transferred data of the piece of content, in a database chunk, hashing the database chunk into a hashed database chunk, and appending the hashed database chunk to a block on a blockchain.

Abstract: Apparatuses, methods, and systems for determining winning arms of electronic testing. One method includes obtaining historical data related to the testing, creating a histogram based on the historical data, the histogram including bins and weights, creating a distribution by computing concentration parameters of the distribution from the weights of the histogram, executing the testing, receiving new data collected based on the execution of the test, allocating the new data into same bins as the bins of the histogram of the historical data yielding a new data bin count, computing a posterior distribution comprising updating the distribution using the same bins and the new data bin counts and the concentration parameters of the distribution in closed form vie conjugate prior formulae, inferring corresponding central tendencies of samplings of a metric distribution, constructing an overall utility distribution for each arms of the test, and determining a winning arm of the testing.

Abstract: The invention is related to a sphere of mobile advertisement. The user wearable device for video information and advertising material demonstration represented by a user wearable personal item is equipped with multimedia device comprising the display placed on the front wall of the personal item and electrically connected with the processor unit placed inside the personal item and connected to the power unit. The processor unit is designed as microprocessor board represented by single-chip BLUETOOTH controller with integrated processor functioning as a processor and signal reception unit in the wireless communication mode with a mobile communication device. The display is designed as a flexible film OLED panel placed in the pocket on the font side of the personal item, which can be closed and whose front wall is made of transparent material.

Abstract: A system and method provide rewards or loyalty incentives to card member customers. The system includes an enrolled card member customer database, an enrolled merchant database, a participating merchant offer database and a registered card processor. The registered card processor receives a record for charge for a purchase made with an enrolled merchant by an enrolled card member customer and uses the record of charge to determine whether the purchase qualifies for a rebate credit in accordance with a discount offer from the enrolled merchant. If the purchase qualifies for a rebate credit, the registered card processor provides the rebate credit to an account of the enrolled card member customer. The system provides a coupon-less way for merchants to provide incentive discounts to enrolled customers.

Abstract: A system for verifying affiliate leads on an electronic device which may include processors, computer-readable memories, and computer-readable storage devices. The system may also include program instructions stored on at least one of the storage devices for execution by at least one of the processors via at least one of the memories, the stored program instructions may include detecting at least one potential customer transaction; assigning, to each transaction, a unique transaction identifier; assigning, to each transaction, at least one transaction parameter; selecting at least one transaction parameter; flagging, or not flagging, the transaction based on at least one selected transaction parameter. If the transaction is not flagged, the stored program instructions may further include firing an affiliate pixel. If the transaction is flagged, the stored program instructions may further include recording the unique transaction identifier and holding the affiliate pixel in a QA state.

Abstract: Systems and methods for aggregating transactions and optimization data related to energy and energy credits include a transaction-enabling system including a resource requirement circuit structured to aggregate a resource requirement for a fleet of machines to perform a task, wherein the resource requirement comprises an energy credit requirement; a forward resource market circuit structured to access a forward market for energy; and a machine resource acquisition circuit structured to execute a transaction on the forward market for energy in response to the aggregated resource requirement.

Abstract: Integrated systems and method for integrated management of advertising campaigns are provided. The system provides a user device with access to a centralized transaction platform server based on authentication information provided by the user device, which is verified by one or more integrated third party systems utilized by the one or more users. The system receives data regarding inventory from the one or more integrated third party systems, wherein the data is received via an application programming interface (API). The system aggregates a collection of available inventory based on the data regarding the inventory from the one or more integrated third party system. The system filters the aggregated collection of available inventory based on one or more categories of the inventory. The system generates, on a graphical user interface, a custom display based on a received criteria that matches the one or more categories of the inventory.

Abstract: A digital wallet generation system may include a user device associated with a given user and configured to acquire an image of a health insurance card associated with the given user. The health insurance card may have a unique identifier (UID). The system may also include a digital wallet server configured to generate a digital wallet for the given user based upon the UID, and communicate with a health insurance provider server associated with a health insurance provider to determine at least one of an available product and service provided by the health insurance provider for the benefit of the given user and paid by the health insurance provider based upon the UID. The server may also be configured to generate a digital coupon having a redeemable value redeemable toward the at least one of the available product and service, and store the digital coupon in the digital wallet.

Abstract: Systems and methods are provided for recommending benefit types of benefit items to offer within a membership platform.

Abstract: An information processing device includes a controller configured to acquire a record of a predetermined action for maintaining a commercial value of a first vehicle by a first user who rents the first vehicle from a first service that is a vehicle rental service, and provide an incentive to the first user when the record of the predetermined action is at a level equal to or higher than a predetermined reference.

Abstract: Disclosed herein are a content provisioning platform (150) and a system (100) that utilizes such a content provisioning platform (150). The content provisioning platform (150) includes: a selection engine (153) for selecting, in response to a request from a webpage (300) associated with an electronic transaction, inventory based on at least one of: a contextual attribute associated with the electronic transaction, a customer attribute associated with a user performing the electronic transaction, and a set of predefined rules. The inventory is selected from available inventory derived from at least one inventory provider during the electronic transaction. The webpage (300) is encoded in accordance with a content provisioning application programming interface (API) (140) associated with the content provisioning platform (150), the webpage including a contextual content display region (350) for displaying the selected inventory.

Abstract: Systems and methods to manage surge network traffic to an electronic commerce platform are described. The platform provider generates a static package that is placed in networked storage that is accessible through a web service interface. The package contains the information required to instantiate and render the interface of the service-hosting platform using the processor and resources of the computer that accesses the package via a browser. Based on the contents of the package, the rendered interface presents the services of the service-hosting platform using resources of the customer's computer without making any calls to a server to query a protected backend system. The inventory may be refreshed from time-to-time without causing traffic directed at the service-hosting platform. Access to the protected backend resources and platform resources is gated by threshold actions taken by the user.