Abstract: A damping force control device for controlling damping forces of shock absorbers by a control device, which is configured to to estimate first vertical speeds at the positions of wheels based on the vertical accelerations of a vehicle body at the positions of the wheels, to estimate second vertical speeds of the vehicle body caused by driver's driving operation based on driving operation amount of the driver, to calculate target damping forces by subtracting products of damping coefficients of the ride comfort control and second vertical speeds from the sums of products of the damping coefficients of the ride comfort control and first vertical speeds and products of damping coefficients for controlling posture change of the vehicle body and the second vertical speeds, and to control damping coefficients of the shock absorbers based on the target damping forces.