Abstract: A content selection platform for selecting content for display on a webpage, comprising the steps of: identifying webpage data, webpage data being data presented on a webpage; analysing the webpage data; retrieving content related to the webpage data from a content database; and, providing the retrieved content in order that the retrieved content to be inserted into the webpage for display at a display position on the webpage.

Abstract: A distributed computing system (10) for locating product, comprising: a plurality of user devices (19); a product server (18) in communication over a network (15) with the plurality of user devices (19); and a product database (16) storing product data corresponding to a plurality of products, wherein each user device (19) is configured to: receive a user input to share an image with the product server (18); extract image data corresponding to the image from an image data source (13); and transmit the extracted image data to the product server (18), and wherein the product server (18) is configured to: in response to receiving the image data from one of the plurality of user devices (19), retrieve the image from an image source (12) based on the received image data; match the retrieved image with at least one of a plurality of products based on the product data stored in the product database (16); and transmit product data corresponding to the at least one product to the one of the plurality of user devices (

Abstract: A system for enabling a referral of a product, comprising: a retriever for retrieving from a database a product identifier; a generator for generating product referral data with respect to an external system using the retrieved product identifier, wherein the generated product referral data is retrievable by a first device in communication with the external system, the product referral data once retrieved being for addition to an external database in communication with the external system, by accessing the external system using a nominated user identifier of a user, and the product referral data once added to the external database is retrievable by a second device in communication with the external system, the product referral data once retrieved by the second device being for generation of user identification data corresponding to the nominated user identifier; and a receiver for receiving the user identification data and making an award to the user.

Abstract: A system for enabling a referral of a product, comprising: a retriever for retrieving from a database a product identifier; a generator for generating product referral data with respect to an external system using the retrieved product identifier, wherein the generated product referral data is retrievable by a first device in communication with the external system, the product referral data once retrieved being for addition to an external database in communication with the external system, by accessing the external system using a nominated user identifier of a user, and the product referral data once added to the external database is retrievable by a second device in communication with the external system, the product referral data once retrieved by the second device being for generation of user identification data corresponding to the nominated user identifier; and a receiver for receiving the user identification data and making an award to the user.