Abstract: A system including one or more processors and one or more non-transitory media storing computer instructions configured to run on the one or more processors and perform: identifying a first sub-population of case individuals from a gross population of the case individuals; presenting first test content to a first test sub-population of the case individuals, the first test content is selected according to a first statistical model; measuring a first test sub-population average feedback metric based on first test content feedback provided from the first test sub-population of the case individuals; determining that the first test sub-population average feedback metric exceeds a first control population average feedback metric of a first control population of the case individuals; and determining that a probability value for a difference between the first test sub-population average feedback metric and the first control population average feedback metric is less than a predetermined significance level value.

Abstract: Systems and methods for content selection and presentation are disclosed. Training data including indicating one or more interactions with one or more content elements and associated with one of a plurality of individual contexts is received. A selection model is trained by applying a reinforcement learning mechanism and an individual explore-exploit mechanism. A context for a user is selected by applying the selection model, which is configured to determine an expected future reward value of at least one of the plurality of individual contexts, determine an expected future reward value of a global context based on a past click-through rate, a reward value, and a future click-through rate, and, select the global context or one of the one or more individual contexts based on a comparison of the expected future reward values.

Abstract: A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to select one of an individual context or a global context. An interface including the selected one of the plurality of content elements is generated.

Abstract: A method including tracking impression response data in response to online impressions of content elements displayed to users of a website. The method also can include performing a classification of the users based on the impression response data. The method additionally can include generating a webpage of the website to comprise a content element selected from among the content elements based on the classification of a user of the users. Other embodiments are described.

Abstract: A system including one or more processors and one or more non-transitory computer-readable media storing computing instructions configured to run on the one or more processors and perform: displaying content elements on one or more websites to users; tracking respective impression response data for each impression of a respective content element of the content elements comprising (a) a respective response of a respective user of the users and (b) a respective time of the respective response of the respective user; determining respective weightings of the content elements based on posterior distributions using the respective impression response data, as adjusted by a temporal decay factor, based on the respective times of the respective impression response data for the content elements; and generating a webpage of the one or more web sites to comprise a selected content element based on the respective weighting of the selected content element. Other embodiments are disclosed.

Abstract: A system including one or more processors and one or more non-transitory computer-readable media storing computing instructions configured to run on the one or more processors and perform: displaying content elements on one or more websites to users; performing a classification of the users into segments; receiving a request from a first user of the users to display a webpage of the one or more websites; determining an amount of information in a respective posterior distribution of each of the one or more first segments of the segments in which the first user is classified, for each of the content elements based on impression response data; selecting a selected content element from among the content elements based on weightings of the content elements for the one or more first segments; and generating the webpage comprising the selected content element. Other embodiments are disclosed.

Abstract: A method including tracking impression response data in response to online impressions of content elements displayed to users of a website. The impression response data can include (i) first responses by the users in one or more physical stores in response to the online impressions, and (ii) second responses by the users in the website in response to the online impressions. The method also can include receiving a request from a user of the users to display a webpage of the website. The method additionally can include generating the webpage to include a content element selected from among the content elements based on a classification of the user and the impression response data for the content elements. Other embodiments of related systems and methods are described.

Abstract: A system and method for content selection and presentation is disclosed. A system receives a plurality of content elements configured for presentation in at least one content container and selects one of the plurality of content elements for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to use Thompson sampling. An interface including the selected one of the plurality of content elements is generated.

Abstract: A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to select one of an individual context or a global context. An interface including the selected one of the plurality of content elements is generated.

Abstract: A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to select one of an individual context or a global context. An interface including the selected one of the plurality of content elements is generated.

Abstract: A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model based on an optimal impression allocation. An interface is generated that includes the selected one of the plurality of content elements.

Abstract: A system including one or more processors and one or more non-transitory computer-readable media storing computing instructions configured to run on the one or more processors and perform: displaying content elements on one or more websites to users; tracking respective impression response data for each impression of a respective content element of the content elements comprising (a) a respective response of a respective user of the users and (b) a respective time of the respective response of the respective user; determining respective weightings of the content elements based on posterior distributions using the respective impression response data, as adjusted by a temporal decay factor, based on the respective times of the respective impression response data for the content elements; and generating a webpage of the one or more web sites to comprise a selected content element based on the respective weighting of the selected content element. Other embodiments are disclosed.

Abstract: A method including tracking impression response data in response to online impressions of content elements displayed to users of a website. The impression response data can include (i) first responses by the users in one or more physical stores in response to the online impressions, and (ii) second responses by the users in the website in response to the online impressions. The method also can include receiving a request from a user of the users to display a webpage of the website. The method additionally can include generating the webpage to include a content element selected from among the content elements based on a classification of the user and the impression response data for the content elements. Other embodiments of related systems and methods are described.

Abstract: A system including one or more processors and one or more non-transitory computer-readable media storing computing instructions configured to run on the one or more processors and perform: displaying content elements on one or more websites to users; performing a classification of the users into segments; receiving a request from a first user of the users to display a webpage of the one or more websites; determining an amount of information in a respective posterior distribution of each of the one or more first segments of the segments in which the first user is classified, for each of the content elements based on impression response data; selecting a selected content element from among the content elements based on weightings of the content elements for the one or more first segments; and generating the webpage comprising the selected content element. Other embodiments are disclosed.

Abstract: A system including one or more processors and one or more non-transitory computer-readable media storing computing instructions configured to run on the one or more processors and perform: coordinating displaying a personalized list of recommended items on a graphical user interface of a user device of a user; determining a personal replenishment cycle for an item of a set of items previously purchased by the user; increasing available storage space in the one or more non-transitory computer-readable media of the system by removing a first item from the set of items to identify that the user has stopped purchasing the first item; and increasing a network bandwidth of the system by reducing a number of database requests for the set of items previously purchased by the user. Other embodiments are disclosed.

Abstract: Systems and methods including one or more processing modules and one or more non-transitory storage modules storing computing instructions configured to run on the one or more processing modules and perform acts of: utilizing historical transaction information to derive metric information associated with prior transactions; generating a listing of user-item pairs, each of the user-item pairs identifying a user and an item; executing a machine learning model that is configured to generate a transmission list for sending push notifications; generating a transmission list by selecting user-item pairs based on the conversion probability values and the confidence indicators that are assigned to the user-item pairs; customizing content for the push notifications to include information for items identified by the user-item pairs included in the transmission list; and transmitting the push notifications to the users identified by the user-item pairs included in the transmission list.

Abstract: A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to select one of an individual context or a global context. An interface including the selected one of the plurality of content elements is generated.

Abstract: A system and method for content selection and presentation is disclosed. A plurality of content elements configured for presentation in at least one content container is received and one of the plurality of content elements is selected for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model based on an optimal impression allocation. An interface is generated that includes the selected one of the plurality of content elements.

Abstract: A system and method for content selection and presentation is disclosed. A system receives a plurality of content elements configured for presentation in at least one content container and selects one of the plurality of content elements for presentation in the at least one content container. The one of the plurality of content elements is selected by a trained selection model configured to use Thompson sampling. An interface including the selected one of the plurality of content elements is generated.

Abstract: A method including displaying content elements on one or more websites to users. This method can also include tracking impression response data comprising (a) a response of the user to the content element of the content elements displayed on the one or more websites and (b) a time of the response of the user. Additionally, the method can include receiving a request from a first user. The method can further include determining weightings of the content elements based on posterior distributions using the impression response data, as adjusted by a temporal decay factor based on the times of the impression response data for the content elements. The method additionally can include generating the webpage to comprise the selected content element. Other embodiments are disclosed.