Abstract: A centralized message system includes a controller in communication with one or more vendor user interfaces for each vendor and one or more consumer user interfaces for each consumer and a database including a plurality of consumers and a plurality of vendors, wherein each consumer has an associated vendor list, wherein each vendor has an associated consumer list. The centralized message system also includes a memory coupled to the controller configured to store program instructions executable by the controller, that, when executed, cause the controller to receive a request from a first vendor to add a first consumer to a consumer list of the first vendor and to receive a request from a second consumer to add a second vendor to a vendor list of the second consumer.