Abstract: An exemplary MMIC (“Multi-Mode Interviewing Capability”) survey program is a computerized tool that supports various traditional modes of collecting interview data, including telephone interviewing, written interviewing, and personal interviewing, and can be used to manage the whole interview process from questionnaire design, sample management, and fieldwork monitoring to final dataset production. The collected data may also include non-textual data from survey participants such as medical measurements of blood pressure and heart rate. Self-interviewing using the Internet is also possible which permits real time availability of results and the participation of respondents from virtually anywhere in the world, using devices such as PDA's, Smart phones and Web TV's. The MMIC survey structure is non-linear and object oriented, which permits a connection between all the building blocks of the survey to be defined on any level.