Patents by Inventor Alejandro Terrazas

Alejandro Terrazas has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 11956502
    Abstract: Methods and apparatus to determine engagement levels of audience members are disclosed. An example apparatus includes means for detecting whether an environment associated with a first device includes a second device with a display that is illuminated. The example apparatus also includes means for calculating an engagement of a user with respect to the first device based on a proximity between the user and the illuminated display.
    Type: Grant
    Filed: May 20, 2022
    Date of Patent: April 9, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventor: Alejandro Terrazas
  • Publication number: 20240089521
    Abstract: Methods, apparatus, systems, and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus a receiver to obtain a first tuning session duration indicative of an amount of time between channel changes of a first media presentation device at a first media presentation location, a presentation session estimator to select a model from storage, the model selected based on a match of the first tuning session duration and a second tuning session duration, the model including a relation between the second tuning session duration and a first presentation session duration of media presented on a second media presentation device at a second media presentation location, and estimate a second presentation session duration of media presented within the first tuning session duration based on the model.
    Type: Application
    Filed: November 14, 2023
    Publication date: March 14, 2024
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Patent number: 11924509
    Abstract: Methods and apparatus to determine engagement levels of audience members are disclosed. An example apparatus includes means for detecting whether an environment associated with a first device includes a second device with a display that is illuminated. The example apparatus also includes means for calculating an engagement of a user with respect to the first device based on a proximity between the user and the illuminated display.
    Type: Grant
    Filed: May 20, 2022
    Date of Patent: March 5, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventor: Alejandro Terrazas
  • Patent number: 11871058
    Abstract: Methods, apparatus, systems, and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus a receiver to obtain a first tuning session duration indicative of an amount of time between channel changes of a first media presentation device at a first media presentation location, a presentation session estimator to select a model from storage, the model selected based on a match of the first tuning session duration and a second tuning session duration, the model including a relation between the second tuning session duration and a first presentation session duration of media presented on a second media presentation device at a second media presentation location, and estimate a second presentation session duration of media presented within the first tuning session duration based on the model.
    Type: Grant
    Filed: August 29, 2022
    Date of Patent: January 9, 2024
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Patent number: 11856250
    Abstract: Methods, apparatus, systems, and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus a receiver to obtain a first tuning session duration indicative of an amount of time between channel changes of a first media presentation device at a first media presentation location, a presentation session estimator to select a model from storage, the model selected based on a match of the first tuning session duration and a second tuning session duration, the model including a relation between the second tuning session duration and a first presentation session duration of media presented on a second media presentation device at a second media presentation location, and estimate a second presentation session duration of media presented within the first tuning session duration based on the model.
    Type: Grant
    Filed: October 17, 2022
    Date of Patent: December 26, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Publication number: 20230291948
    Abstract: Methods and apparatus to estimate demographics of a household are disclosed. An example method to determine demographics for non-panelist households includes calculating a first demographic constraint average and a second demographic constraint average based on a first demographic distribution of a first tuning event of a household and a second demographic distribution of a second tuning event of the household. The household is a non-panelist household. The example method also includes, based on the first demographic constraint average, determining a first likelihood of the household being associated with a first demographic constraint. The example method also includes, based on the second demographic constraint average, determining a second likelihood of the household being associated with a second demographic constraint. The example method also includes estimating a household characteristic of the household based on the first likelihood and the second likelihood.
    Type: Application
    Filed: May 23, 2023
    Publication date: September 14, 2023
    Inventors: Jonathan Sullivan, Peter Lipa, Michael Sheppard, Alejandro Terrazas
  • Publication number: 20230283820
    Abstract: Methods, apparatus, systems and articles of manufacture are disclosed to identify co-relationships between media using social media. An example apparatus includes an audience estimator to: estimate a first audience of first media based on a first set of media-exposure social media messages corresponding to client devices referencing the first media, and estimate a second audience of second media based on a second set of media-exposure social media messages corresponding to the client devices referencing the second media.
    Type: Application
    Filed: March 14, 2023
    Publication date: September 7, 2023
    Inventors: Michael Sheppard, Matthew B. Reid, Alejandro Terrazas, Jonathan Sullivan, Peter Lipa
  • Publication number: 20230230107
    Abstract: Methods and apparatus to apply household-level weights to audience measurement data at a household-member level are disclosed. An example method to determine demographics of populations to measure media audiences of populations includes determining demographics for members of a first household of a sub-population. First demographics of a first member of the first household are different than second demographics of a second member of the first household. The example method includes calculating a first household-level weight for the first household based on a demographics distribution of the sub-population and aggregate demographics of a population.
    Type: Application
    Filed: March 21, 2023
    Publication date: July 20, 2023
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Publication number: 20230222525
    Abstract: Methods and apparatus to apply household-level weights to audience measurement data at a household-member level are disclosed. An example method to determine demographics of populations to measure media audiences of populations includes determining demographics for members of a first household of a sub-population. First demographics of a first member of the first household are different than second demographics of a second member of the first household. The example method includes calculating a first household-level weight for the first household based on a demographics distribution of the sub-population and aggregate demographics of a population.
    Type: Application
    Filed: March 21, 2023
    Publication date: July 13, 2023
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Patent number: 11700421
    Abstract: Methods and apparatus to determine engagement levels of audience members are disclosed. An example apparatus includes means for detecting whether an environment associated with a first device includes a second device with a display that is illuminated. The example apparatus also includes means for calculating an engagement of a user with respect to the first device based on a proximity between the user and the illuminated display.
    Type: Grant
    Filed: June 7, 2021
    Date of Patent: July 11, 2023
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventor: Alejandro Terrazas
  • Patent number: 11700405
    Abstract: Methods and apparatus to estimate demographics of a household are disclosed. An example method to determine demographics for non-panelist households includes calculating a first demographic constraint average and a second demographic constraint average based on a first demographic distribution of a first tuning event of a household and a second demographic distribution of a second tuning event of the household. The household is a non-panelist household. The example method also includes, based on the first demographic constraint average, determining a first likelihood of the household being associated with a first demographic constraint. The example method also includes, based on the second demographic constraint average, determining a second likelihood of the household being associated with a second demographic constraint. The example method also includes estimating a household characteristic of the household based on the first likelihood and the second likelihood.
    Type: Grant
    Filed: February 10, 2021
    Date of Patent: July 11, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Jonathan Sullivan, Peter Lipa, Michael Sheppard, Alejandro Terrazas
  • Patent number: 11687953
    Abstract: Methods and apparatus to apply household-level weights to audience measurement data at a household-member level are disclosed. An example method to determine demographics of populations to measure media audiences of populations includes determining demographics for members of a first household of a sub-population. First demographics of a first member of the first household are different than second demographics of a second member of the first household. The example method includes calculating a first household-level weight for the first household based on a demographics distribution of the sub-population and aggregate demographics of a population.
    Type: Grant
    Filed: November 30, 2020
    Date of Patent: June 27, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Patent number: 11645665
    Abstract: Examples apparatus disclosed herein are to determine a plurality of weights based on a data structure having elements corresponding to pairings of ones of a plurality of demographic partition statistics and ones of a plurality of baseline demographic statistics obtained for a target population, the demographic partition statistics corresponding to a plurality of demographic partitions of a sample population, a first element of the data structure to combine a first one of the demographic partition statistics with a first one of the baseline demographic statistics of the target population based on a first value corresponding to a numerator term of an expression and a second value corresponding to a denominator term of the expression, the weights corresponding respectively to the demographic partitions of the sample population. Disclosed example apparatus are also to adjust the attribute data based on the weights to determine ratings data for the target population.
    Type: Grant
    Filed: August 10, 2020
    Date of Patent: May 9, 2023
    Assignee: THE NIELSEN COMPANY (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Alejandro Terrazas, Peter Lipa, Albert Ronald Perez
  • Patent number: 11638053
    Abstract: Methods, apparatus, systems and articles of manufacture are disclosed to identify co-relationships between media using social media. An example apparatus includes an audience estimator to: estimate a first audience of first media based on a first set of media-exposure social media messages corresponding to client devices referencing the first media, and estimate a second audience of second media based on a second set of media-exposure social media messages corresponding to the client devices referencing the second media.
    Type: Grant
    Filed: October 26, 2020
    Date of Patent: April 25, 2023
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Matthew B. Reid, Alejandro Terrazas, Jonathan Sullivan, Peter Lipa
  • Publication number: 20230085973
    Abstract: Methods and apparatus to adjust media impressions based on media impression notification loss rates in network communications are disclosed.
    Type: Application
    Filed: November 29, 2022
    Publication date: March 23, 2023
    Inventors: Jonathan Sullivan, Michael Sheppard, Albert Ronald Perez, Alejandro Terrazas
  • Publication number: 20230042182
    Abstract: Methods, apparatus, systems, and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus a receiver to obtain a first tuning session duration indicative of an amount of time between channel changes of a first media presentation device at a first media presentation location, a presentation session estimator to select a model from storage, the model selected based on a match of the first tuning session duration and a second tuning session duration, the model including a relation between the second tuning session duration and a first presentation session duration of media presented on a second media presentation device at a second media presentation location, and estimate a second presentation session duration of media presented within the first tuning session duration based on the model.
    Type: Application
    Filed: October 17, 2022
    Publication date: February 9, 2023
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Publication number: 20230029472
    Abstract: Methods, apparatus, systems, and articles of manufacture are disclosed to determine a duration of media presentation based on tuning session duration. Example apparatus a receiver to obtain a first tuning session duration indicative of an amount of time between channel changes of a first media presentation device at a first media presentation location, a presentation session estimator to select a model from storage, the model selected based on a match of the first tuning session duration and a second tuning session duration, the model including a relation between the second tuning session duration and a first presentation session duration of media presented on a second media presentation device at a second media presentation location, and estimate a second presentation session duration of media presented within the first tuning session duration based on the model.
    Type: Application
    Filed: August 29, 2022
    Publication date: February 2, 2023
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas
  • Publication number: 20220405786
    Abstract: Methods and apparatus to correct for deterioration of a demographic model to associate demographic information with media impression information are disclosed. An example method includes estimating first and second ages of audience members based on demographic information; estimating a third age of an audience member who is not included in the audience members; applying a window function to the second ages to determine a distribution of ages based on the third age; multiplying window values by the first ages to determine corrected first age components; dividing a total of the corrected first age components by a sum of the window values to determine an estimated age of the audience member at a first time; and determining the corrected age of the audience member at a second time based on the estimated age of the audience member at the first time and a time difference between the first and second times.
    Type: Application
    Filed: June 30, 2022
    Publication date: December 22, 2022
    Inventors: Michael Sheppard, Jonathan Sullivan, Matthew B. Reid, Alejandro Terrazas
  • Patent number: 11526914
    Abstract: Methods and apparatus to adjust media impressions based on media impression notification loss rates in network communications are disclosed.
    Type: Grant
    Filed: June 29, 2021
    Date of Patent: December 13, 2022
    Assignee: The Nielsen Company (US), LLC
    Inventors: Jonathan Sullivan, Michael Sheppard, Albert Ronald Perez, Alejandro Terrazas
  • Patent number: 11507580
    Abstract: Methods and apparatus to partition data are disclosed. An example apparatus to partition panelist data includes an indicator matrix generator to determine an indicator matrix including panelist vectors for panelists based on panelist data associated with the panelists, a first one of the panelist vectors for a first one of the panelists to indicate whether the first one of the panelists: has a first characteristic, meets a first criterion based on the first characteristic and a second characteristic, has a third characteristic, and meets a second criterion based on the third characteristic and a fourth characteristic. The example apparatus further includes a matrix reducer to reduce the indicator matrix to a set of unique panelist vectors that represent partitions of the panelist data, the partitions of the panelist data to utilize less storage capacity than the panelist data.
    Type: Grant
    Filed: September 28, 2018
    Date of Patent: November 22, 2022
    Assignee: The Nielsen Company (US), LLC
    Inventors: Michael Sheppard, Jonathan Sullivan, Peter Lipa, Alejandro Terrazas