Abstract: This disclosure describes techniques for extending the architecture of a general purpose graphics processing unit (GPGPU) with parallel processing units to allow efficient processing of pipeline-based applications. The techniques include configuring local memory buffers connected to parallel processing units operating as stages of a processing pipeline to hold data for transfer between the parallel processing units. The local memory buffers allow on-chip, low-power, direct data transfer between the parallel processing units. The local memory buffers may include hardware-based data flow control mechanisms to enable transfer of data between the parallel processing units. In this way, data may be passed directly from one parallel processing unit to the next parallel processing unit in the processing pipeline via the local memory buffers, in effect transforming the parallel processing units into a series of pipeline stages.

Abstract: A method and system for generating and tracking dynamic advertisements within a program, such as a video game, running on a portable computing device (PCD) are described. The method and system include receiving a call from the program for a texture and reviewing an identifier associated with the texture. A graphics driver determines if the identifier associated with the texture matches an identifier in a texture database. The graphics driver then selects a dynamic advertisement from a texture database if the identifier associated with the texture matches the identifier in the texture database. The graphics driver issues commands to the graphics processor so that dynamic advertisement is presented on a screen display. The graphics driver then determines if a video object produced by the program blocks a portion of the dynamic advertisement present on the screen display.

Abstract: A method and system for generating and tracking dynamic advertisements within a program, such as a video game, running on a portable computing device (PCD) are described. The method and system include receiving a call from the program for a texture and reviewing an identifier associated with the texture. A graphics driver determines if the identifier associated with the texture matches an identifier in a texture database. The graphics driver then selects a dynamic advertisement from a texture database if the identifier associated with the texture matches the identifier in the texture database. The graphics driver issues commands to the graphics processor so that dynamic advertisement is presented on a screen display. The graphics driver then determines if a video object produced by the program blocks a portion of the dynamic advertisement present on the screen display.

Abstract: This disclosure describes techniques for extending the architecture of a general purpose graphics processing unit (GPGPU) with parallel processing units to allow efficient processing of pipeline-based applications. The techniques include configuring local memory buffers connected to parallel processing units operating as stages of a processing pipeline to hold data for transfer between the parallel processing units. The local memory buffers allow on-chip, low-power, direct data transfer between the parallel processing units. The local memory buffers may include hardware-based data flow control mechanisms to enable transfer of data between the parallel processing units. In this way, data may be passed directly from one parallel processing unit to the next parallel processing unit in the processing pipeline via the local memory buffers, in effect transforming the parallel processing units into a series of pipeline stages.