Abstract: A computer-implemented method of providing a brand sponsorship environment includes providing a computer-implemented platform establishing a sponsorship junction involving, in case 1, a first set of trigger-monitorable activities defined by a set of audience providers or, in case 2, a second set of trigger-monitorable activities defined by a set of sponsoring brands, or, in case 3, both the first set and the second set of trigger-monitorable activities.

Abstract: A computer-readable medium encoded with instructions that, when executed by a server, establish processes, for performing a computer-implemented method of providing customizable brand experiences that include end-user physical world interaction that is defined by a brand using a programmable configuration. The processes include receiving and storing at a given one of at least two modules at the server, each module associated with at least one brand, a programmable pattern defining, on behalf of the at least one of the brands with which the module is associated, conditions upon which a potential set of trigger messages when received would cause a change in end-user data, from one state to another state, pertinent to a specific one of the end-users, such conditions defining customization of the given one of the modules.

Abstract: A computer-implemented method provides customizable brand experiences. The method includes providing a server coupled to a storage system and coupled to a network. The storage system stores end-user data, associated with a first plurality of brands, and a second plurality of end-users. Additionally the method includes operating the sever to run a plurality of modules, each module associated with at least one of the brands and customized to provide an outcome message as an output, conditioned on a change in end-user data from one state to another state, wherein the change from the one state to the other state is further conditioned on receipt by the server of a programmable pattern of a set of trigger messages. Finally, the method includes making the outcome message available over the network to an outcome destination client.

Abstract: A computer-implemented method of providing a server-based feature cloud model of a realm includes receiving by a server a series of digital contributions that collectively originate from a plurality of remote computing devices, characterizing portions of the realm. The method also includes processing by the server the received digital contributions to associate them with a global coordinate system and storing the processed contributions in a realm model database as components of the feature cloud model of the realm. Finally, the method includes, in response to a query message over the Internet from a computing device of an end-user, serving, over the Internet by the server to the computing device, digital data defining a selected portion of the feature cloud model for integration and display by the computing device.

Abstract: A computer-implemented method provides customizable brand experiences. The method includes providing a server coupled to a storage system and coupled to a network. The storage system stores end-user data, associated with a first plurality of brands, and a second plurality of end-users. Additionally the method includes operating the sever to run a plurality of modules, each module associated with at least one of the brands and customized to provide an outcome message as an output, conditioned on a change in end-user data from one state to another state, wherein the change from the one state to the other state is further conditioned on receipt by the server of a programmable pattern of a set of trigger messages. Finally, the method includes making the outcome message available over the network to an outcome destination client.

Abstract: The chair base of the present invention has a dual-tapered locking hub. A first tapered portion is provided for a major portion of the internal core, and a second tapered portion is provided in the remainder of the internal core. The taper angle of the second portion is greater than the taper angle of the first portion. The first tapered portion prevents wobbling of the central column within the chair base after extensive use, whereas the second tapered portion prevents creeping of the central column through the chair base and locks in the central column.