Patents by Inventor Alexander Krassel

Alexander Krassel has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20230153353
    Abstract: A method for distributed pod-editing may be performed by an enhanced pod editor, and may include the following steps: receiving a framework for a pod, wherein the framework identifies one or more content items already assigned to one or more slots in the pod by one or more pod editors; determining attributes of the content items already assigned to the pod in a native taxonomy of the enhanced pod editor; determining restrictions on the pod's slots based on the attributes of the content items already assigned to the pod and on the pod's editorial constraints; rejecting content items already assigned to the pod that violate the restrictions on the pod's slots (if any); identifying candidate content items that comply with the restrictions on the pod's unfilled slots (if any), and selecting candidate content items and assigning the selected content items to the pod's unfilled slots.
    Type: Application
    Filed: January 13, 2023
    Publication date: May 18, 2023
    Inventors: Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Radhika Shivapurkar, Michelle Smith, Jeffrey Weiss
  • Publication number: 20230032830
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining a likelihood that a user will trigger presentment of video content within a portion of digital content, and when the likelihood is determined to exceed a threshold, obtaining a video tag that identifies the video content or caching a portion of the video content prior to presentment of the video content.
    Type: Application
    Filed: October 10, 2022
    Publication date: February 2, 2023
    Inventors: Eric M. Hoffert, Jeffrey Weiss, Vikki Pitts, Alexander Krassel, Yevgeniy Nisman, Radhika Shivapurkar
  • Patent number: 11470381
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page, the content being associated with a digital video; determining that the likelihood exceeds a threshold and, based thereon: identifying the digital video associated with the content; obtaining a copy of a video file including the digital video and an initial portion that precedes the digital video; initiating a video player for displaying the digital video; determining a start location in the video file where the initial portion ends and the digital video begins; and configuring the video player to begin playing the video file from the start location when the user selects the content.
    Type: Grant
    Filed: May 6, 2021
    Date of Patent: October 11, 2022
    Assignee: Xandr Inc.
    Inventors: Eric M. Hoffert, Jeffrey Weiss, Vikki Pitts, Alexander Krassel, Yevgeniy Nisman, Radhika Shivapurkar
  • Patent number: 11381872
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page associated with a digital video; and determining that the likelihood exceeds a threshold and, based thereon, performing at least one of the following steps before the user selects the content: initiating a mediation process to identify the digital video associated with the content; unwrapping a video tag associated with the digital video; storing at least a portion of the digital video on the client device; stitching the digital video together with a second digital video; and/or initializing a video player for displaying the digital video on the client device.
    Type: Grant
    Filed: June 23, 2020
    Date of Patent: July 5, 2022
    Assignee: Xandr Inc.
    Inventors: Arel I. Lidow, Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Jeffrey Weiss, Andrew Sweeney, Matt Kendall, Heran Yang, Jose Antonio Cabal-Ugaz
  • Publication number: 20210258634
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page, the content being associated with a digital video; determining that the likelihood exceeds a threshold and, based thereon: identifying the digital video associated with the content; obtaining a copy of a video file including the digital video and an initial portion that precedes the digital video; initiating a video player for displaying the digital video; determining a start location in the video file where the initial portion ends and the digital video begins; and configuring the video player to begin playing the video file from the start location when the user selects the content.
    Type: Application
    Filed: May 6, 2021
    Publication date: August 19, 2021
    Applicant: Xandr Inc.
    Inventors: Eric M. Hoffert, Jeffrey Weiss, Vikki Pitts, Alexander Krassel, Yevgeniy Nisman, Radhika Shivapurkar
  • Patent number: 11032605
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page, the content being associated with a digital video; determining that the likelihood exceeds a threshold and, based thereon: identifying the digital video associated with the content; obtaining a copy of a video file including the digital video and an initial portion that precedes the digital video; initiating a video player for displaying the digital video; determining a start location in the video file where the initial portion ends and the digital video begins; and configuring the video player to begin playing the video file from the start location when the user selects the content.
    Type: Grant
    Filed: April 2, 2018
    Date of Patent: June 8, 2021
    Assignee: Xandr Inc.
    Inventors: Eric M. Hoffert, Jeffrey Weiss, Vikki Pitts, Alexander Krassel, Yevgeniy Nisman, Radhika Shivapurkar
  • Publication number: 20210149956
    Abstract: A method for distributed pod-editing may be performed by an enhanced pod editor, and may include the following steps: receiving a framework for a pod, wherein the framework identifies one or more content items already assigned to one or more slots in the pod by one or more pod editors; determining attributes of the content items already assigned to the pod in a native taxonomy of the enhanced pod editor; determining restrictions on the pod's slots based on the attributes of the content items already assigned to the pod and on the pod's editorial constraints; rejecting content items already assigned to the pod that violate the restrictions on the pod's slots (if any); identifying candidate content items that comply with the restrictions on the pod's unfilled slots (if any), and selecting candidate content items and assigning the selected content items to the pod's unfilled slots
    Type: Application
    Filed: January 27, 2021
    Publication date: May 20, 2021
    Applicant: Xandr Inc.
    Inventors: Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Radhika Shivapurkar, Michelle Smith, Jeffrey Weiss
  • Patent number: 10936654
    Abstract: A method for distributed pod-editing may be performed by an enhanced pod editor, and may include the following steps: receiving a framework for a pod, wherein the framework identifies one or more content items already assigned to one or more slots in the pod by one or more pod editors; determining attributes of the content items already assigned to the pod in a native taxonomy of the enhanced pod editor; determining restrictions on the pod's slots based on the attributes of the content items already assigned to the pod and on the pod's editorial constraints; rejecting content items already assigned to the pod that violate the restrictions on the pod's slots (if any); identifying candidate content items that comply with the restrictions on the pod's unfilled slots (if any), and selecting candidate content items and assigning the selected content items to the pod's unfilled slots.
    Type: Grant
    Filed: May 24, 2018
    Date of Patent: March 2, 2021
    Assignee: Xandr Inc.
    Inventors: Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Radhika Shivapurkar, Michelle Smith, Jeffrey Weiss
  • Publication number: 20200322674
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page associated with a digital video; and determining that the likelihood exceeds a threshold and, based thereon, performing at least one of the following steps before the user selects the content: initiating a mediation process to identify the digital video associated with the content; unwrapping a video tag associated with the digital video; storing at least a portion of the digital video on the client device; stitching the digital video together with a second digital video; and/or initializing a video player for displaying the digital video on the client device.
    Type: Application
    Filed: June 23, 2020
    Publication date: October 8, 2020
    Applicant: Xandr Inc.
    Inventors: Arel I. Lidow, Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Jeffrey Weiss, Andrew Sweeney, Matt Kendall, Heran Yang, Jose Antonio Cabal-Ugaz
  • Patent number: 10728612
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page associated with a digital video; and determining that the likelihood exceeds a threshold and, based thereon, performing at least one of the following steps before the user selects the content: initiating a mediation process to identify the digital video associated with the content; unwrapping a video tag associated with the digital video; storing at least a portion of the digital video on the client device; stitching the digital video together with a second digital video; and/or initializing a video player for displaying the digital video on the client device.
    Type: Grant
    Filed: November 2, 2016
    Date of Patent: July 28, 2020
    Assignee: Xandr Inc.
    Inventors: Arel I. Lidow, Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Jeffrey Weiss, Andrew Sweeney, Matt Kendall, Heran Yang, Jose Antonio Cabal-Ugaz
  • Patent number: 10706118
    Abstract: Mediation data may be prefetched to reduce latency associated with presentation of digital media. Prior to the selection of online content associated with presentation of digital media in a media space, a mediation process may be initiated. Initiating the mediation process may include prefetching mediation data from a remote server, wherein the mediation data includes a media tag corresponding to a particular media item and valuation data indicative of a value of presenting the particular media item in the media space. After the selection of the online content, the mediation process may be completed. Completing the mediation process may include sending the mediation data to a remote allocation manager, and receiving allocation data indicative of a digital media item to be presented in the media space. Subsequent to the completion of the mediation process, the digital media item identified by the allocation data may be presented in the media space.
    Type: Grant
    Filed: February 23, 2017
    Date of Patent: July 7, 2020
    Assignee: Xandr Inc.
    Inventors: Heran Yang, Jose A. Cabal-Ugaz, Arel I. Lidow, Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Jeffrey Weiss, Andrew Sweeney, Matt Kendall
  • Patent number: 10521247
    Abstract: Techniques are disclosed for advantageously relocating graphical digital content on a screen of a client device. The technique can include displaying a dynamic content at a particular location on the screen of a client device (e.g., inline with an article displayed on a webpage). Upon determination that a relocation condition exists (e.g., a viewability of the inline dynamic content drops below a particular threshold), the dynamic content can be relocated to another location on the screen. In some instances, rather than being relocated to a static, previously determined position, the dynamic content can be dynamically relocated, based on the location of the other content.
    Type: Grant
    Filed: November 22, 2016
    Date of Patent: December 31, 2019
    Assignee: XANDR INC.
    Inventors: Jeffrey Weiss, Vikki Pitts, Alexander Krassel, Radhika Shivapurkar, Kyungsuk Song
  • Publication number: 20190361932
    Abstract: A method for distributed pod-editing may be performed by an enhanced pod editor, and may include the following steps: receiving a framework for a pod, wherein the framework identifies one or more content items already assigned to one or more slots in the pod by one or more pod editors; determining attributes of the content items already assigned to the pod in a native taxonomy of the enhanced pod editor; determining restrictions on the pod's slots based on the attributes of the content items already assigned to the pod and on the pod's editorial constraints; rejecting content items already assigned to the pod that violate the restrictions on the pod's slots (if any); identifying candidate content items that comply with the restrictions on the pod's unfilled slots (if any), and selecting candidate content items and assigning the selected content items to the pod's unfilled slots.
    Type: Application
    Filed: May 24, 2018
    Publication date: November 28, 2019
    Inventors: Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Radhika Shivapurkar, Michelle Smith, Jeffrey Weiss
  • Publication number: 20180143842
    Abstract: Techniques are disclosed for advantageously relocating graphical digital content on a screen of a client device. The technique can include displaying a dynamic content at a particular location on the screen of a client device (e.g., inline with an article displayed on a webpage). Upon determination that a relocation condition exists (e.g., a viewability of the inline dynamic content drops below a particular threshold), the dynamic content can be relocated to another location on the screen. In some instances, rather than being relocated to a static, previously determined position, the dynamic content can be dynamically relocated, based on the location of the other content.
    Type: Application
    Filed: November 22, 2016
    Publication date: May 24, 2018
    Inventors: Jeffrey Weiss, Vikki Pitts, Alexander Krassel, Radhika Shivapurkar, Kyungsuk Song
  • Publication number: 20170127123
    Abstract: Examples of the systems and methods described herein relate to reducing latency issues associated with playing online digital video on client devices. An example method includes: determining that a client device of a user is displaying a web page; determining a likelihood that the user will select content on the web page associated with a digital video; and determining that the likelihood exceeds a threshold and, based thereon, performing at least one of the following steps before the user selects the content: initiating a mediation process to identify the digital video associated with the content; unwrapping a video tag associated with the digital video; storing at least a portion of the digital video on the client device; stitching the digital video together with a second digital video; and/or initializing a video player for displaying the digital video on the client device.
    Type: Application
    Filed: November 2, 2016
    Publication date: May 4, 2017
    Inventors: Arel I. Lidow, Eric M. Hoffert, Alexander Krassel, Vikki Pitts, Jeffrey Weiss, Andrew Sweeney, Matt Kendall
  • Publication number: 20130268842
    Abstract: Systems and methods for mapping viewable and non-viewable media to websites are disclosed. Mapping is executed through associated or embedded data, based upon frame and/or time segment of the media. The media-to-browser-destination-data (MBDD) may be embedded in media content, embedded in a transmitted signal, downloaded or pushed to a media playing device, or provided by a graphic overlay. Media players are disclosed that can process the MBDD to launch a browser to a selected web site.
    Type: Application
    Filed: June 3, 2013
    Publication date: October 10, 2013
    Inventors: Steven ROBINSON, Alexander KRASSEL
  • Publication number: 20130232418
    Abstract: Systems and methods for mapping viewable and non-viewable media to websites are disclosed. Mapping is executed through associated or embedded data, based upon frame and/or time segment of the media. The media-to-browser-destination-data (MBDD) may be embedded in media content, embedded in a transmitted signal, downloaded or pushed to a media playing device, or provided by a graphic overlay. Media players are disclosed that can process the MBDD to launch a browser to a selected web site.
    Type: Application
    Filed: April 17, 2013
    Publication date: September 5, 2013
    Applicant: 24/7 Media, Inc.
    Inventors: Steven Robinson, Alexander Krassel
  • Publication number: 20130191751
    Abstract: Systems and methods for mapping viewable and non-viewable media to websites are disclosed. Mapping is executed through associated or embedded data, based upon frame and/or time segment of the media. The media-to-browser-destination-data (MBDD) may be embedded in media content, embedded in a transmitted signal, downloaded or pushed to a media playing device, or provided by a graphic overlay. Media players are disclosed that can process the MBDD to launch a browser to a selected web site.
    Type: Application
    Filed: January 25, 2013
    Publication date: July 25, 2013
    Inventors: Steven ROBINSON, Alexander KRASSEL
  • Patent number: 8370455
    Abstract: Systems and methods for mapping viewable and non-viewable media to websites are disclosed. Mapping is executed through associated or embedded data, based upon frame and/or time segment of the media. The media-to-browser-destination-data (MBDD) may be embedded in media content, embedded in a transmitted signal, downloaded or pushed to a media playing device, or provided by a graphic overlay. Media players are disclosed that can process the MBDD to launch a browser to a selected web site.
    Type: Grant
    Filed: March 9, 2006
    Date of Patent: February 5, 2013
    Assignee: 24/7 Media
    Inventors: Steven Robinson, Alexander Krassel
  • Publication number: 20070214234
    Abstract: Systems and methods for mapping viewable and non-viewable media to websites are disclosed. Mapping is executed through associated or embedded data, based upon frame and/or time segment of the media. The media-to-browser-destination-data (MBDD) may be embedded in media content, embedded in a transmitted signal, downloaded or pushed to a media playing device, or provided by a graphic overlay. Media players are disclosed that can process the MBDD to launch a browser to a selected web site.
    Type: Application
    Filed: March 9, 2006
    Publication date: September 13, 2007
    Applicant: PANTHER SOFTWARE, INC.
    Inventors: Steven Robinson, Alexander Krassel