Abstract: A method, a device, a storage medium and a terminal for pushing advertisement. The method includes: during a video playing process, determining an object picture in a frame of the video; matching the object picture with a corresponding advertised commodity picture in an advertisement database and then generating a corresponding object advertisement data based on the advertised commodity picture, or recognizing an object name based on the object picture, then obtaining a corresponding object advertisement data according to the object name; and pushing the object advertisement data to the terminal. When the server pushes the advertisement data corresponding to the object, the user can directly access the object's commodity page through the object advertisement data, and it is no longer necessary for the user to search on the official website or third-party service platform to access the object's commodity page, improving the accuracy of advertising and the user experience.