Abstract: A computer-based system for rendering a virtual reaction in an XR scene comprising a virtual object in a real environment. The system comprises a sensor module that detects physical properties in a real environment; an environment analysis module that computes environment parameters of the real environment as a function of the physical properties; a reaction module that computes parameters of a virtual reaction of a virtual object overlaid on the real environment, as a function of the environment parameters; and an output module that presents a perception, of the virtual object and the real environment, in accordance with the reaction parameters. The virtual object thereby appears as a real object, form, life form, or simple static object existing in and interacting with real environment.

Abstract: The invention relates to a mixed reality system for dynamic synchronization between real and virtual environments, allowing a virtual stimulus superimposed on or near a real object in a real world location to create a physical reaction in the real world, as if the virtual stimulus were real. The system comprises reactive piece(s) and a mechanism for tracking the reactive piece(s), a stimulizing mechanism for translating user motions into virtual stimuli, and a virtuality-reality synchronizer to compute appropriate reaction parameters of reactive piece(s) to a virtual stimulus, as if the stimulus were really applied to the physical piece. Each reactive piece has a reaction mechanism, e.g. a moving or vibrating component, actuated by a signal comprising the reaction parameters. When the reaction mechanism is actuated it can, for example, destabilize the object in a predetermined manner. Destabilization can be varied to reflect the power or effectiveness of the virtual stimulus.

Abstract: A system and methods for matching and triggering content for reality-virtuality continuum-based environment by using a mobile internet device. In general, in one aspect the invention is system for a matching and triggering content for reality-virtuality continuum-based environment comprising steps of acquiring a content at a device based on one or more mobile device sensors; obtaining metadata corresponding to said content matched with the content from a server; suggesting content from said content database corresponding to said content for user's preferable choice; and augmenting a displayed content on said device with said information based on user's acquiring a content at a device based on one or preferable choice.

Abstract: The present invention provides a method for developing immersive reality-virtuality continuum-based environment, the method implemented on a platform for developing immersive reality-virtuality continuum-based environment having a display facilitator and an input device, the input device controllable by a user to create and configure visual representations on said display facilitator.

Abstract: A system and method for enabling user-controlled interactive online advertisements in typically under-utilized areas of the browser interface. These advertisements are provided in interactive, sliding boxes (Jumpslides), for the purpose of enhancing marketing campaigns. Jumpslides provide 100% exposure of advertisements, and generate user-driven instant progression of multi-slide and multimedia advertisements. Jumpslides enable the usage of borderless and headerless windows for customized advertisements. These windows operate independently of existing browser windows, and appear as non-intrusive multimedia pop-up windows that are fully interactive.