Abstract: The infant wrap or swaddle (1) has a body portion (3) that forms the majority of the infant wrap or swaddle (1). The body portion (3) has extending out each side thereof, a left hand side arm region (5) and a right hand side arm region (6), which extend either side of the central region (4). The overall look in plan view is a boomerang shape, particularly in the side arm regions. This shape provides the best form for conforming to the infant and wrapping the infant securely. The central region (4) has extending perpendicularly, from top to bottom, a medial plane (7). Transverse to this is a mid-transverse plane (8). In the preferred embodiment the side arm portions (5) and (6) extend from the central region (4) at an acute angle (16) to the medial plane (7). The front side (9) has a pouch (11) located on an inferior portion (14) (i.e. that region at least in part below the mid-transverse plane 8) of the central region (4). The pouch (11) has an opening (15) directed in the superior direction (13).