Abstract: Optimizing a priority queue for a computer network. In an embodiment, instructions are executed by a server computer, which cause the server computer to maintain the priority queue with a plurality of queue entries, wherein the priority queue includes a first queue entry and a second queue entry, and a first score is associated with the first queue entry, and a second score is associated with the second queue entry; receive, from a first client computer, input indicating performance of a first activity associated with the first queue entry; receive, from a second client computer, input indicating performance of a second activity associated with the second queue entry; update, at the server computer, the first score by the first amount and the second score by a second amount; change, at the server computer, the position of the first queue entry and the second queue entry in the priority queue.

Abstract: A system and method to prioritize leads for a pool of representatives is presented herein. Leads have corresponding lead profiles stored or referenced in a lead queue system. Each lead profile includes data that indicates how likely the corresponding lead is to purchase a good or service, or to take an offer. The lead queue system orders lead profiles, such that the highest lead profile corresponds to the lead that is estimated to be the most likely to purchase a good or service, or to take an offer. A lead profile may be updated automatically based, at least in part, on the actions of the corresponding lead. Additionally or alternatively, a lead profile may be updated manually by a representative, manager, or someone other than the corresponding lead. In response, the lead queue system updates the order of the lead profiles.