Abstract: Various methods, apparatuses/systems, and media for automatic real-time identification of dissatisfaction data are disclosed. A receiver receives real-time stream of call transcript data generated during a call or a chat between a customer and an agent. A processor implements a machine learning model that includes predefined complaint data; applies the received call transcript data onto the machine learning model; compares, in response to applying, the call transcript data with predefined complaint data; generates a first similarity score, based on comparing, that identifies how similar the call transcript data is compared to the predefined complaint data; and automatically identifies the call transcript data as a first dissatisfaction data based on determining that the first similarity score is equal to or more than a predetermined threshold value.