Abstract: The present invention relates generally to an electronic display system and more particularly, to a database-driven electronic display system. The revolutionary invention of Multilanguage Self-Contained Unmanaged Database-Driven Real Time Digital Advertising Display System provides a fast and efficient way to advertise and promote products and services in any language for all kinds of retail companies by reaching out and targeting audience via display and, most importantly, dramatically saves time and money for any company around the world. Retail Companies could utilize existing seasonal and weekly merchandise related promotional information from corporate databases like Oracle, Microsoft SQL or MySQL by displaying inside the stores or outside—as billboards. Multilanguage Self-Contained Unmanaged Database-Driven Real Time Digital Advertising Display System communicates via High Speed Internet Connection thus all updated information will be delivered in real time.