Abstract: The present invention is directed to a method for conducting a game by a gambling operator or casino in which a plurality of players bet. A set of rules are established for the game, wherein the rules define at least one winner based on at least one financial market data value that fluctuates based on market activity in a financial market that is distinct from the game. Updates to the financial market data value are received electronically from a third-party data source. A forum is electronically coupled to the third-party data source, where the players play the game and bet against a house, in accordance with the established set of rules and the at least one financial market data value. The forum is electronically coupled to one or more third-party market makers who establish odds for the game and provide liquidity for bets of all players.