Abstract: Providing information about content distribution includes receiving a request for information regarding at least one content distribution activity that has previously been created to be performed in at least one of a plurality of media types. The method includes obtaining content distribution information regarding the at least one content distribution activity. The method includes presenting the content distribution information in a graphical user interface that is configured to display content distribution activities for each of the media types. Managing multiple media type distribution in an advertising campaign includes identifying plural distribution media types for inclusion in at least one campaign. The method includes setting distribution characteristics in each of the plural distribution media types for the campaign. The method includes presenting campaign information to a user that aggregates results over more than one of the plural distribution media types.

Abstract: The disclosure includes a system and method for providing feedback to an offer for advertising space. In some implementations, a method includes receiving an offer for advertising space associated with a print media. The print media is associated with a publisher. A likelihood that the offer will be accepted by the publisher is automatically determine in response to at least the request. The likelihood of acceptance is transmitted for display through a Web page.

Abstract: Among other things, receiving a description of an amount of resources from an initiating party; receiving a set of proposals from the initiating party, each proposal having a cost that is less than or equal to the amount of resources, the set having a total cost that is greater than the amount of resources; displaying a selected proposal from the set of proposals to a target party; receiving an acceptance of the selected proposal from the target party; and reducing the amount of resources by an amount equal to the cost of the selected proposal. Also, identifying a budget, identifying a group of proposals, each proposal having a cost and an associated target party; routing a proposal in the group to the proposal's associated target party; in response to an acceptance of the proposal, reducing the budget by an amount equal to the cost of the proposal.