Abstract: The application relates to point of sale devices and associated methods with adaptive displays. A grid of GUI elements is displayed and a shopping cart. The GUI elements relate to items such as discounts, apps (for example loyalty apps), products, collections, to name a few examples. Rather than having a fixed selection, functionality and appearance of the GUI elements, with the provided devices and methods, the grid of GUI elements is adaptively updated based on context. The context may include, for example, customer information, for example the presence/absence of customer information, and specific information pertaining to a particular customer. The context may also include shopping cart information, for example whether there are items in the cart, which items are in the cart, value of items in the cart.