Abstract: Some embodiments relate to a method for use in connection with governance of a plurality of data assets managed by a data processing system, the method comprising: using at least one computer hardware processor to perform: accessing a data governance policy comprising a first data standard (e.g., by obtaining information about the first standard stored in a database system); generating a first data asset collection at least in part by automatically selecting, from among the plurality of data assets managed by the data processing system and using at least one data asset criterion, one or more data assets that meet the at least one data asset criterion; associating the first data asset collection with the first data standard; and verifying whether at least one of the one or more data assets in the first data asset collection complies with the first data standard.

Abstract: Systems and methods utilize affiliates in delivering content via electronic communications, over a communications network, transmitted from these affiliates to computers of intended recipients, over a the communications network. The content is rendered to the computer of the intended recipient dynamically and automatically when the intended recipient opens the electronic communication. The systems and methods also evaluate possible fraud from clicks received from these affiliate-transmitted electronic communications.