Abstract: A fishing reel power generator system is for generation of power on a reel assembly coupled to a fishing rod. The power generation system includes a reel assembly having a gear track, a hand crank capable of being rotated a gear of the gear track; a geared end electrical generator coupled to gear of the gear track for generating electrical energy by converting the rotatory motion of the hand crank into electrical energy; and power storage unit coupled to the generator for storing the generated electrical energy. A removable handle includes a generated electrical energy which may be used for purposes such as powering LED lights located on the fishing rod or on the reel assembly, a bite indication unit and one or more electronics devices external to the fishing reel and the fishing rod, such as cellular phones, personal digital assistants (PDAs), flashlight, global positioning systems (GPS), radio, etc.