Abstract: The present invention relates to an interactive system (1) for controlling lighting and/or image playback, the system comprising: at least one image acquisition device, in particular a video camera (2); a base module (3) configured to receive and analyze information from the image acquisition device (2) in order to detect the presence of at least one person (P) in the field of the image acquisition device; and at least one control module (4) configured to receive a control signal coming from the base module (3) and, as a function of said control signal, to control the intensity and/or the orientation of at least one light source (5) and/or at least one played-back visual content, in order to comply with a predefined lighting relationship.