Patents by Inventor Anuradha Vijayakrishnan

Anuradha Vijayakrishnan has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • System and method for modeling customer behavior
    Patent number: 10628837
    Abstract: A system and method for modeling customer behavior determines an identified merchant engagement level of at least one customer with respect to an identified merchant based at least partially on transaction data associated with a plurality of transactions between the at least one customer and the plurality of merchants. A peer merchant engagement level of the at least one customer with respect to the at least one peer merchant is determined based at least partially on the transaction data. A loyalty segment of the at least one customer is determined based at least partially on the identified merchant engagement level of the at least one customer and the peer merchant engagement level of the at least one customer. A target action associated with the identified merchant with respect to the at least one customer is automatically initiated, or caused to be initiated, based at least partially on the loyalty segment of the at least one customer.
    Type: Grant
    Filed: August 17, 2017
    Date of Patent: April 21, 2020
    Assignee: Visa International Service Association
    Inventors: Manoj Sreekumaran Nair, Bhavin Girish Gangar, Ali Zahid, Anuradha Vijayakrishnan
  • System And Method For Modeling Customer Behavior
    Publication number: 20190057400
    Abstract: A system and method for modeling customer behavior determines an identified merchant engagement level of at least one customer with respect to an identified merchant based at least partially on transaction data associated with a plurality of transactions between the at least one customer and the plurality of merchants. A peer merchant engagement level of the at least one customer with respect to the at least one peer merchant is determined based at least partially on the transaction data. A loyalty segment of the at least one customer is determined based at least partially on the identified merchant engagement level of the at least one customer and the peer merchant engagement level of the at least one customer. A target action associated with the identified merchant with respect to the at least one customer is automatically initiated, or caused to be initiated, based at least partially on the loyalty segment of the at least one customer.
    Type: Application
    Filed: August 17, 2017
    Publication date: February 21, 2019
    Inventors: Manoj Sreekumaran Nair, Bhavin Girish Gangar, Ali Zahid, Anuradha Vijayakrishnan