Abstract: Systems, methods, and computer-readable media can present improved data backup of data servers, including Microsoft Exchange servers. Embodiments can provide backup of a data server using a backup application, where the backup application can send a request to the data server for data to backup and receive a first set of backup data from the data server. The backup application can also send a request to the data server for backup data criteria and receive backup data criteria from the data server. The backup application may apply the backup data criteria to the first set of data to create a second set of backup data that is new, non-duplicated data sending the second set of backup data to a storage device, thus saving storage space, backup time, and network bandwidth.