Abstract: A reverse blind credit auction between a borrower and at least one lender assists the borrower in creating an electronic credit application. The credit application is processed by authenticating information in the credit application, scoring the credit application using a masked credit report such that a credit report inquiry indication is not entered on the credit report of the borrower and filtering the credit application. Further, based upon screening criteria provided by the lenders, a processor routine matches the credit application to one or more lenders. A subset of the processed credit application and the masked credit report is transmitted to the matched lender, or lenders, that make a credit offer decision. The credit offer decisions are then transmitted to the borrower.