Abstract: An information processing apparatus includes an acquiring unit configured to acquire information relating to a target used by a customer with which an administrator has not made contact for a predetermined period; a determining unit configured to determine a target that matches a condition of replacement prediction, from among the targets of which the relating information has been acquired by the acquiring unit; a generating unit configured to generate proposal support information including the information relating to the target, with respect to the target that has been determined to match the condition by the determining unit; and a report unit configured to send a report that enables acquisition of the proposal support information including the information relating to the target, to the administrator managing the target that has been determined to match the condition by the determining unit.