Abstract: A method for applying labels on articles guided in parallel lanes, and dispensing a row of labels by a label dispenser from a backing, taken up by a transfer path guided transversely over the lanes and transferred onto the articles in a transfer step including moving a lifting tool, extending along a section of the transfer path onto article lanes for pressing the labels onto the articles and return of the lifting tool into its starting position. The dispensed labels are taken up at a point of the transfer path, at a distance from the lifting tool, and the dispensing a row of labels is commenced before the transferring a previous row of labels is concluded, the time of starting the dispensing of a row of labels being a function of the transporting path of the labels, the speed of the transfer path and the speed of the lifting tool.

Abstract: A method and device for the multi-lane and multi-row application of labels on articles such as packages or the like, which are guided in parallel lanes, in which the labels are dispensed from a backing film by a label dispenser, taken up by a conveyor belt, which is guided transversely over the lanes and transferred by a transfer device from the conveyor belt onto the articles. The labels are transferred in consecutive rows from the conveyor belt to a section of a transfer belt which extends transversely to the conveyor belt over and beyond the lanes, until a set with a specified number of label rows on this transfer belt section is completed and the transfer belt, during an advance of the lanes, is driven to dispense the set of label rows onto the articles.