Abstract: [Object] To provide an individually wrapped absorbent article that can be smoothly opened and includes an adhesive tab tape having a sufficient adhesive strength even in a post-process. [Means of Achieving the Object] An adhesive tab tape 4 includes an upper layer tape 4A and a lower layer tape 4B. The upper layer tape 4A includes an upper layer substrate 20 and an upper layer adhesive 21 that is applied to the lower surface of the upper layer substrate 20. The lower layer tape 4B is removably laminated on the lower side of the upper layer adhesive 21, and includes a lower layer substrate 22 and a lower layer adhesive 23 that is applied to the lower surface of the lower layer substrate 22. The lower layer adhesive 23 of the lower layer tape 4B is disposed on the surface of a folded portion in a rear region AB, and a portion of the lower layer substrate 22 extends across an opening start end 14 from the lower layer adhesive 23 to the surface of a folded portion in a front region AF.