Abstract: A dentifrice gel or paste comprising from about 40% to 70% by weight baking soda, from about 0.5% to 5% by weight of a blend of natural ingredients, from about 0.5% to 5% by weight of a flavoring oil and a sufficient amount of a stabilizing combination of a xanthan gum binder, at least one betaine surfactant and a humectant comprising glycerin or glycerin and sorbitol in an amount sufficient to render the dentifrice formulation stable to degradation and resistant to syneresis and phase separation.

Abstract: The present invention is an improved liquid toilet bowl cleanser comprising a fluorosurfactant coating agent, an anionic or non-ionic cleaner and a rheology control agent together with other minor excipients. The flurosurfactant continually adheres to and coats the porcelain surface of the toilet bowl during the active life of the cleanser composition preventing the formation of toilet bowl stains and mineral deposits for a substantial period of time after manual cleaning.

Abstract: Anionic, sulfobenzoyl end-capped esters useful as soil release agents in granular detergent compositions. The terephthalate esters contain oxyethyleneoxy and oxy-1,2-propyleneoxy units, and are substantially amorphous in form.

Abstract: Anionic, sulfobenzoyl end-capped esters useful as soil release agents in granular detergent compositions. The terephthalate esters contain oxyethyleneoxy and oxy-1,2-propyleneoxy units, and are substantially amorphous in form.

Abstract: Disclosed are dryer-added fabric conditioning articles and methods utilizing alkyl amine-anionic surfactant ion-pair complexes as fabric conditioning agents. Optionally, these compositions can contain polymeric soil release agents and the fabric softeners. In the method aspect of the invention, damp fabrics are commingled with the conditioner active and optional components in an automatic laundry dryer and are provided with a soft, antistatic finish concurrently with the drying operation. The fabric conditioning agents herein are preferably employed in combination with a dispensing means adapted for use in an automatic dryer.

Abstract: Disclosed are dryer-added fabric conditioning articles and methods utilizing imidazoline-anionic surfactant ion-pair complexes as fabric conditioning agents. Optionally, these compositions can contain polymeric soil release agents and the fabrics are commingled with the conditioner active and optional components in an automatic laundry dryer and are provided with a soft, antistatic finish concurrently with the drying operation. The fabric conditioning agents herein are preferably employed in combination with a dispensing means adapted for use in an automatic dryer.

Abstract: Aqueous hypochlorite laundry bleach compositions containing a suspension of a bleach stable (e.g., Ultramarine Blue) pigment, optical brightener 4,4'-bis(4-phenyl-2H-1,2,3-triazol-2-yl)-2,2'-stilbenedisulfonate, and a certain alkylaryl sulfonate surfactant. Preferred compositions contain a bleach stable organic material having a density of from 0.8 to 1.05 g/cc, which organic material is preferably a perfume, and a bleach stable buffering agent to maintain pH and physical stability.