Abstract: A system and device are provided to facilitate visualization and structuring of a multi-variable evaluative process such as an innovation and decision-making process. The standardized process frames the problem in a three dimensional fashion having an x, y and z-axis. The present invention employs a visualization device that preferably takes the form of a six-sided cube. The use of a cube allows the user to orient the cube in a manner that allows framing of the problem to be solved in a manner that creates a visual structure and a framework that is employed by the user with consistency. The method and system is also well suited for implementation via a computer-based model that employs the same visualizations and standardized innovation process.