Abstract: An LED based illumination device transmits information by receiving an amount of digital data and modulating a color of light emitted from the LED based illumination device based on the digital data. The luminous flux of the emitted light remains approximately constant while the color of light varies. A receiver may receive the emitted light and demodulate a signal indicative of the color of emitted light to determine the digital data. The color of the light may be modulated by varying current provided to different LEDs, where the different LEDs cause different color of light to be emitted from the LED based illumination device.