Abstract: Techniques facilitating automatic transformation of a multitude of disparate types of input data into a holistic, self-contained, reference database format that can be rendered at varying levels of granularity are provided. A system can comprise a memory that stores computer executable components and a processor that executes the computer executable components stored in the memory. The computer executable components can comprise a data manager component that receives first data and second data from a source entity and an analysis component that adds a first metadata to the first data based on a first set of content, and adds a second metadata to the second data based on a second set of content. Further, the computer executable components can comprise an output component that renders aggregated content at varying viewing granularity levels based on a request for a holistic life view of the target entity.