Abstract: A method and apparatus which will allow a single person to launch and secure a boat or watercraft to a pier without the user getting into the water and which allows the user to maintain control of the vessel or watercraft. Disclosed is a bracket mounted near the tongue of a boat trailer which has a tube for holding a telescoping pole which pole is removably, insertable into the tube so that when the boat on the trailer is backed into the water in preparation for launching the boat an attachment ring on the end of the boat lanyard is attached to the bow cleat of the boat so as to assist in maneuvering the boat off of the trailer. Thereafter, the pole is removed from the tube and the loop on the end of the pole is connected to a stern cleat on the rear of the boat so as to then allow the user to pull the boat toward the pier.