Abstract: A wrist watch case and metal bracelet assembly in which the complementary components of the bracelet are attached to the ends of the case in a manner simulating a "soldered look," yet the components may be detached to replace the bracelet. The case, which is adapted to accommodate the watch movement, has a generally rectangular shape. The ends at the rear face of the case each have a notch therein to define a broad ledge bordered by fingers. Bridging the fingers on each end is a retractable cross bar having axially-extending pins which are socketed in cavities formed in the fingers, the bar being raised slightly above the ledge. Received within each ledge is the tail of a respective bracelet component, the tail having a transverse groove therein to admit the cross bar which acts to link the component to the case. The ledge overlaps the front face of the tail so that the linked component appears to be integrated with the case.