Abstract: A social media platform incorporating game functions and positivity. Users accumulate points as they engage in positivity by sharing content through gif files, links, videos, photos, and text. The user may work his or her way up to different levels based on points earned. A leader board displays the top earning users, furthering competition to engage in positivity. Virtual badges may be accumulated. Challenge videos and positive video clips are aggregated and voted on by awarding Kindness Koins® for charity. A flagging ability allows a user to delete another user's post. If enough user's delete a post, it disappears from the platform. Users are prompted to re-think posts including with flagrant messages.

Abstract: An opt-in digital marketing method which allows users to access content free of advertisements with an option to engage with advertisement through a separate and distinct plug-in. To access plug-in content user will click on an icon to display a series of advertisement offers. Each advertisement offer is provided by a third party advertiser and allows the user to interact with the offer often providing a response incentive for such interaction, such as a coupon, discount or free gift. The method provides the user with a wallet page that stores all response incentives received and tracks whether the user has redeemed the incentive. Additionally, the present method allows a user to share or save advertisement offers.