Abstract: The present disclosure relates to generating target content, and in particular, generating target content based on source content and a plurality of re-sizing options. In this regard, preexisting source content is selected and input into a content generation engine. A focal point associated with the source content and at least one re-sizing option are selected. A focal point associated with target content, as well as the location of textual data associated with the target content are determined. Target content is generated to conform to the at least one selected re-sizing option and the determined focal point. The target content is then displayed for further modification in a user-friendly user interface.