Patents by Inventor Bin-Yi Cheng

Bin-Yi Cheng has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Publication number: 20140143804
    Abstract: A method for providing an advertisement service includes the steps of: receiving an identification code of a personal networked device via a network from a client end; obtaining a user preference datum corresponding to the identification code from a user preference database; searching an advertisement data platform according to the user preference datum to select one or more recommended advertisements; transmitting the recommended advertisements via the network to the client end; and displaying the recommended advertisements on a networked TV (television) or the personal networked device of the client end.
    Type: Application
    Filed: December 13, 2012
    Publication date: May 22, 2014
    Applicant: INSTITUTE FOR INFORMATION INDUSTRY
    Inventors: Bin-Yi CHENG, Chi-Hung TSAI
  • Publication number: 20130132203
    Abstract: An advertising system combined with search engine services, comprising a client and a server, wherein the server comprises a server-side transceiver, receiving an emotion signal and a keyword from the client; a search engine, performing search functions according to the keyword and generating a search result; an emotion analyzer, analyzing the emotion signal and generating an emotion parameter of a user, wherein the emotion parameter represents an emotional status of the user; and an advertisement platform, searching for at least one recommended advertisement classified as the emotional status of the user according to the emotion parameter; and wherein the server-side transceiver further transmits the search result and the at least one recommended advertisement to the client through a network.
    Type: Application
    Filed: December 13, 2011
    Publication date: May 23, 2013
    Applicant: INSTITUTE FOR INFORMATION INDUSTRY
    Inventor: Bin-Yi Cheng