Abstract: In a user's device, a computerized method for facilitating a synchronized play of content by a user device's player is provided. The method comprising: receiving a reference position in the content; retrieving a player position in the content; and based on the received reference position and the retrieved player position: determining if the player position is nearly synchronized with the reference position; and if in the negative, applying a synchronization process to reach a calculated sync player position, such that the player position, when reaching the sync player position, is nearly synchronized with the reference position.