Abstract: A private first challenge can be conducted within a consumer engagement mobile application. A component of the challenge can be a good or a service of the sponsor. Each participant in the challenge must complete an act involving the good or the service component. Each participant must create a visual record of the act. The participants must submit the visual record of the act at a first specified time period. An invitation can be conveyed to participate in the challenge to each participant valid for the duration of the time period. Advantageously, all within the mobile application, private challenges/contests are provided, which allow users and sponsors to generate and set the terms of their own challenge/contest, as well as allow users and sponsors to engage in multiple concurrent challenges/contests.

Abstract: A method of interactive consumer marketing includes an initial step of: defining a competition enterable by a plurality of persons wherein the competition includes a plurality of rules. A first rule is each person of the plurality entered must perform a specified activity related to goods or services of a sponsor. A second rule is the specified activity must be performed within a specified time period. A third rule is photographic evidence of the performance of the specified activity must be created. The method further includes the step of administering the competition at a particular site on a global interface network, wherein participation in the competition necessitates access to the site by each the person entered in the competition.

Abstract: A system and method of interactive consumer marketing includes marketing channels specifically and directly focused upon particular goods or services of a sponsor for a specific time period. Interactive engagement of potential consumers necessarily results from the marketing channels and further dialog and broadcast maximizes results and return on costs, with a singular and short-term commitment.

Abstract: A system and method of interactive consumer marketing, wherein a plurality of marketing channels are specifically and directly focused upon particular goods or services of a sponsor for a specific time period, wherein interactive engagement of a plurality of potential consumers necessarily results therefrom and wherein further dialog, broadcast and otherwise, maximizes results and return on costs, with a singular and short-term commitment.