Patents by Inventor Brett Michael Error

Brett Michael Error has filed for patents to protect the following inventions. This listing includes patent applications that are pending as well as patents that have already been granted by the United States Patent and Trademark Office (USPTO).

  • Patent number: 10318598
    Abstract: A system displays and filters reports including website vitiation data in response to receiving user input. The system allows users to launch various reports onto a workspace and filter the entire result set by selected criteria. The system allows the user to specify and configure segments while viewing reports, simply by clicking next to the desired criteria within the report alone or in combination with various keyboard functions. Filtered reports can be further adjusted per additional filters and criteria. The results are returned virtually instantaneously, enabling users to analyze the effects of combinations of factors.
    Type: Grant
    Filed: June 11, 2015
    Date of Patent: June 11, 2019
    Assignee: Adobe Inc.
    Inventors: Brett Michael Error, Catherine Jen Wong
  • Publication number: 20170357985
    Abstract: A system for classifying and managing keywords across multiple campaigns comprises a classification manager, a bid management system, a web analytics tool and a search engine. The classification manager interfaces with the bid management system and the web analytics tool to provide user interfaces for reviewing data about specific keywords across multiple campaigns. The classification manager includes a classification keyword repository, a classification creation module, a classification measurement module and a classification user interface module for generating the user interface. This is particularly advantageous because statistics corresponding to keywords can be classified across multiple campaigns to provide greater flexibility in the analysis of web data. The present invention also includes a novel method for the classification of keywords across multiple campaigns.
    Type: Application
    Filed: August 24, 2017
    Publication date: December 14, 2017
    Inventors: Richard Zinn, Brett Michael Error
  • Patent number: 9785952
    Abstract: A system for classifying and managing keywords across multiple campaigns comprises a classification manager, a bid management system, a web analytics tool and a search engine. The classification manager interfaces with the bid management system and the web analytics tool to provide user interfaces for reviewing data about specific keywords across multiple campaigns. The classification manager includes a classification keyword repository, a classification creation module, a classification measurement module and a classification user interface module for generating the user interface. This is particularly advantageous because statistics corresponding to keywords can be classified across multiple campaigns to provide greater flexibility in the analysis of web data. The present invention also includes a novel method for the classification of keywords across multiple campaigns.
    Type: Grant
    Filed: April 5, 2007
    Date of Patent: October 10, 2017
    Assignee: Adobe Systems Incorporated
    Inventors: Richard Zinn, Brett Michael Error
  • Patent number: 9396478
    Abstract: Tools and techniques are provided to allow partners of analytics providers and others who use web-beacons to submit web-beacon plug-ins for scrutiny, and for the plug-in to either be refused or else to be certified for use in a core JavaScript file or similar component. Analytics providers and others may also write web-beacon plug-ins. Certified plug-ins are executed in response to page loads, visitor clicks, and other visitor and programmatic actions at a website that has been tagged by the analytics provider's web-beacon, without requiring re-tagging of the website with a separate web-beacon for the partner. This allows the partner to obtain analytics data by piggybacking on the analytics provider, without re-tagging, and without compromising the availability and accuracy of the analytics data already being gathered. To be certified, web-beacon plug-ins must satisfy specific criteria as to their size, behavior, namespace, and the like.
    Type: Grant
    Filed: September 14, 2012
    Date of Patent: July 19, 2016
    Assignee: Adobe System Incorporated
    Inventors: Catherine Wong, Brett Michael Error
  • Patent number: 9390138
    Abstract: Multiple selected checkpoints define a group of paths represented in an analytics database. One or more events which appear between the multiple checkpoints on each of a plurality of the paths are identified as common bridge events. Path analysis information is then output, such as a bridge event analysis including a list of website visitor common bridge events that are ranked by their frequency of appearance, the frequencies calculated without regard to where each visitor event appears on a given path.
    Type: Grant
    Filed: October 6, 2015
    Date of Patent: July 12, 2016
    Assignee: Adobe Systems Incorporated
    Inventors: Christopher Reid Error, Brett Michael Error, John Pestana
  • Publication number: 20160026691
    Abstract: Multiple selected checkpoints define a group of paths represented in an analytics database. One or more events which appear between the multiple checkpoints on each of a plurality of the paths are identified as common bridge events. Path analysis information is then output, such as a bridge event analysis including a list of website visitor common bridge events that are ranked by their frequency of appearance, the frequencies calculated without regard to where each visitor event appears on a given path.
    Type: Application
    Filed: October 6, 2015
    Publication date: January 28, 2016
    Inventors: Christopher Reid Error, Brett Michael Error, John Pestana
  • Patent number: 9189561
    Abstract: Two selected checkpoints define a group of paths represented in an analytics database. One or more events which appear between the two checkpoints on each of a plurality of the paths are identified as common bridge events. Path analysis information is then output, such as a bridge event analysis including a list of website visitor common bridge events that are ranked by their frequency of appearance, the frequencies calculated without regard to where each visitor event appears on a given path.
    Type: Grant
    Filed: February 8, 2008
    Date of Patent: November 17, 2015
    Assignee: Adobe Systems Incorporated
    Inventors: Christopher Reid Error, Brett Michael Error, John Pestana
  • Patent number: 9171093
    Abstract: A system and method provide a summary comparison of data. The summary may compare filtered and unfiltered data or one set of filtered data to another. The system presents a status pane or window to a user in conjunction with filtered data that is dynamically updated to correspond to the data. A summary of the filtered data is available for display side by side with other filtered data or unfiltered data. The reports and summary are dynamically updated.
    Type: Grant
    Filed: May 10, 2011
    Date of Patent: October 27, 2015
    Assignee: Adobe Systems Incorporated
    Inventor: Brett Michael Error
  • Publication number: 20150278379
    Abstract: A system displays and filters reports including website vitiation data in response to receiving user input. The system allows users to launch various reports onto a workspace and filter the entire result set by selected criteria. The system allows the user to specify and configure segments while viewing reports, simply by clicking next to the desired criteria within the report alone or in combination with various keyboard functions. Filtered reports can be further adjusted per additional filters and criteria. The results are returned virtually instantaneously, enabling users to analyze the effects of combinations of factors.
    Type: Application
    Filed: June 11, 2015
    Publication date: October 1, 2015
    Inventors: Brett Michael Error, Catherine Jen Wong
  • Patent number: 9081863
    Abstract: A system displays and filters reports including website vitiation data in response to receiving user input. The system allows users to launch various reports onto a workspace and filter the entire result set by selected criteria. The system allows the user to specify and configure segments while viewing reports, simply by clicking next to the desired criteria within the report alone or in combination with various keyboard functions. Filtered reports can be further adjusted per additional filters and criteria. The results are returned virtually instantaneously, enabling users to analyze the effects of combinations of factors.
    Type: Grant
    Filed: December 20, 2005
    Date of Patent: July 14, 2015
    Assignee: Adobe Systems Incorporated
    Inventors: Brett Michael Error, Catherine Jen Wong
  • Patent number: 8880541
    Abstract: Tools and techniques are provided to assist detection of invalid clicks in website activity data. A system calculates or otherwise obtains a historic click quality characterization based on historic web analytics data. The system then identifies a click quality anomaly in the website activity data, namely, a departure from the historic click quality characterization. The identified anomalies may then be used to help guide searches for invalid clicks.
    Type: Grant
    Filed: March 7, 2008
    Date of Patent: November 4, 2014
    Assignee: Adobe Systems Incorporated
    Inventors: Alex T. Hill, John Vandermay, Brett Michael Error
  • Publication number: 20140244572
    Abstract: Tools and techniques are provided to assist detection of invalid clicks in website activity data. A system calculates or otherwise obtains a historic click quality characterization based on historic web analytics data. The system then identifies a click quality anomaly in the website activity data, namely, a departure from the historic click quality characterization. The identified anomalies may then be used to help guide searches for invalid clicks.
    Type: Application
    Filed: March 7, 2008
    Publication date: August 28, 2014
    Inventors: Alex T. Hill, John Vandermay, Brett Michael Error
  • Publication number: 20140244571
    Abstract: Two selected checkpoints define a group of paths represented in an analytics database. One or more events which appear between the two checkpoints on each of a plurality of the paths are identified as common bridge events. Path analysis information is then output, such as a bridge event analysis including a list of website visitor common bridge events that are ranked by their frequency of appearance, the frequencies calculated without regard to where each visitor event appears on a given path.
    Type: Application
    Filed: February 8, 2008
    Publication date: August 28, 2014
    Inventors: Christopher Reid Error, Brett Michael Error, John Pestana
  • Patent number: 8417807
    Abstract: Systems and methods enable displaying an indication of traffic quality. The system retrieves keyword or other traffic data for at least one keyword associated with at least one search engine. The system compares the traffic data for a first time period to the traffic data for a second time period, according to one or more date ranges and other parameters selected by a user for each time period. As a result of the comparison, an indication of the traffic quality associated with a disparity between the first time period data and the second time period data, if any, is displayed.
    Type: Grant
    Filed: June 21, 2012
    Date of Patent: April 9, 2013
    Assignee: Adobe Systems Incorporated
    Inventors: Dipendra Malhotra, Brett Michael Error
  • Patent number: 8365150
    Abstract: Tools and techniques are provided to allow partners of analytics providers and others who use web-beacons to submit executable web-beacon plug ins. Analytics providers and others may also write web-beacon plug-ins. Certified plug-ins are executed in response to page loads, visitor clicks, and other visitor and programmatic actions at a website that has been tagged by the analytics provider's web-beacon, without requiring re-tagging of the website with a separate web-beacon for the partner. Web-beacons may invoke core analytics code of an analytics provider, where core analytics code may include multiple plug-ins selected by respective analytics provider partners, where each plug-in may send different analytics data from a website visitor's system to a respective analytics provider partner server. This allows the partner to obtain analytics data by piggybacking on the analytics provider, without re-tagging, and without compromising the availability and accuracy of the analytics data already being gathered.
    Type: Grant
    Filed: June 17, 2008
    Date of Patent: January 29, 2013
    Assignee: Adobe Systems Incorporated
    Inventors: Catherine Wong, Brett Michael Error
  • Publication number: 20130019010
    Abstract: Tools and techniques are provided to allow partners of analytics providers and others who use web-beacons to submit web-beacon plug-ins for scrutiny, and for the plug-in to either be refused or else to be certified for use in a core JavaScript file or similar component. Analytics providers and others may also write web-beacon plug-ins. Certified plug-ins are executed in response to page loads, visitor clicks, and other visitor and programmatic actions at a website that has been tagged by the analytics provider's web-beacon, without requiring re-tagging of the website with a separate web-beacon for the partner. This allows the partner to obtain analytics data by piggybacking on the analytics provider, without re-tagging, and without compromising the availability and accuracy of the analytics data already being gathered. To be certified, web-beacon plug-ins must satisfy specific criteria as to their size, behavior, namespace, and the like.
    Type: Application
    Filed: September 14, 2012
    Publication date: January 17, 2013
    Inventors: Catherine Wong, Brett Michael Error
  • Patent number: 8352917
    Abstract: Tools and techniques are provided to allow partners of analytics providers and others who use web-beacons to submit web-beacon plug-ins for scrutiny, and for the plug-in to either be refused or else to be certified for use in a core JavaScript file or similar component. Analytics providers and others may also write web-beacon plug-ins. Certified plug-ins are executed in response to page loads, visitor clicks, and other visitor and programmatic actions at a website that has been tagged by the analytics provider's web-beacon, without requiring re-tagging of the website with a separate web-beacon for the partner. This allows the partner to obtain analytics data by piggybacking on the analytics provider, without re-tagging, and without compromising the availability and accuracy of the analytics data already being gathered. To be certified, web-beacon plug-ins must satisfy specific criteria as to their size, behavior, namespace, and the like.
    Type: Grant
    Filed: June 26, 2006
    Date of Patent: January 8, 2013
    Assignee: Adobe Systems Incorporated
    Inventors: Catherine Wong, Brett Michael Error
  • Publication number: 20120257534
    Abstract: Systems and methods enable displaying an indication of traffic quality. The system retrieves keyword or other traffic data for at least one keyword associated with at least one search engine. The system compares the traffic data for a first time period to the traffic data for a second time period, according to one or more date ranges and other parameters selected by a user for each time period. As a result of the comparison, an indication of the traffic quality associated with a disparity between the first time period data and the second time period data, if any, is displayed.
    Type: Application
    Filed: June 21, 2012
    Publication date: October 11, 2012
    Inventors: Dipendra Malhotra, Brett Michael Error
  • Patent number: 8239522
    Abstract: Tools and techniques are provided to assist in gathering web analytics data from wireless devices and in other configurations where passing data to an analytics server in a web-beacon query string has been difficult due to lack of an embedded scripting language and/or inaccessibility of desired data values. A dynamic variable specification is built on the web-reading device, including variables with associated data sources, operators, and literal values. The dynamic variable specification is sent to an analytics server, where an interpreter gathers data values and assigns them to variables.
    Type: Grant
    Filed: November 14, 2007
    Date of Patent: August 7, 2012
    Assignee: Adobe Systems Incorporated
    Inventors: Chris Luby, Brett Michael Error
  • Patent number: 8209406
    Abstract: Systems and methods enable displaying an indication of traffic quality. The system retrieves keyword or other traffic data for at least one keyword associated with at least one search engine. The system compares the traffic data for a first time period to the traffic data for a second time period, according to one or more date ranges and other parameters selected by a user for each time period. As a result of the comparison, an indication of the traffic quality associated with a disparity between the first time period data and the second time period data, if any, is displayed.
    Type: Grant
    Filed: July 18, 2006
    Date of Patent: June 26, 2012
    Assignee: Adobe Systems Incorporated
    Inventors: Dipendra Malhotra, Brett Michael Error