Abstract: A rewards system for use in a networked environment in which information is transmitted to a central rewards server via a segregated flow of information from the member computer and an affiliate server. The affiliate sends details of a member's transaction via a structured network request. The generated network request includes affiliate information, action information, a time stamp, and a hash code. Member information is supplied directly from the member to the central rewards server. In this way, the reward server, not the affiliate, has access to information about the member. Members may browse the affiliates and accumulate points in the system for actions taken at any of the affiliates. The central reward server allows members to redeem points accumulated from various affiliate servers in an aggregate manner. Members redeem points for goods, gift certificates, or access to third-party content directly from the reward server.