Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: Example methods, apparatus, systems, and articles of manufacture to monitor consumer behavior associated with location-based web services are disclosed. Example disclosed apparatus include a receiver to receive a query from a mobile device including a query criterion and a first location identifier. Disclosed example apparatus further include a database to associate a second location identifier with an advertisement identifier indicative of an advertisement at a fixed location. Disclosed example apparatus also include an analyzer to credit the advertisement indicated by the advertisement identifier as having been exposed to a user of the mobile device in response to the first location identifier matching the second location identifier or the first location identifier being indicative of a first location within a distance of a second location indicated by the second location identifier.

Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: An example apparatus includes a meter to generate first information indicative of a media presentation mode of a media presentation application executed by a wireless communication device during a presentation of the media content received and presented via the wireless communication device, the media content comprising scheduled programming that is broadcasted or multicasted simultaneously to a plurality of other wireless communication devices during a pre-scheduled time; and generate second information indicative of the media content presented via the wireless communication device. A memory is to store the first information in association with the second information in the wireless communication device; and store third information in association with the first and second information. The third information is indicative of at least one of a location of a cell tower used to transmit the media content, an identifier of the cell tower, or an identifier of a wireless network access point.

Abstract: Example apparatus to determine a state of a media presentation device are disclosed. A disclosed example apparatus is to determine contribution values from at least one of a signal measured from a sensing device or an output signal accessed from the presentation device, the contribution values indicative of a state of a presentation device. The disclosed example apparatus is also to sum a first plurality of the contribution values corresponding to a first measurement cycle to generate a first intermediate fuzzy score for the first measurement cycle, store the first intermediate fuzzy score in a buffer, the buffer including a plurality of intermediate fuzzy scores corresponding to respective measurement cycles, combine the intermediate fuzzy scores corresponding to a first time period to form a final fuzzy score, and when the final fuzzy score satisfies a threshold, set the state of the presentation device as on and enable crediting of media.

Abstract: Methods and apparatus for determining whether a media presentation device is in an on state or an off state are disclosed. A disclosed example method comprises determining contribution values from at least one of a signal measured from a sensing device or an output signal accessed from the presentation device, wherein the contribution values are indicative of a state of a presentation device. Summing, via a logic circuit, a first plurality of the contribution values corresponding to a first measurement cycle to generate a first intermediate fuzzy score for the first measurement cycle. Storing the first intermediate fuzzy score in a buffer including a plurality of intermediate fuzzy scores corresponding to respective measurement cycles. Combining, via the logic circuit, the intermediate fuzzy scores corresponding to a first time period to form a final fuzzy score.

Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: Methods and apparatus for determining whether a media presentation device is in an on state or an off state are disclosed. A disclosed example method comprises determining contribution values from at least one of a signal measured from a sensing device or an output signal accessed from the presentation device, wherein the contribution values are indicative of a state of a presentation device. Summing, via a logic circuit, a first plurality of the contribution values corresponding to a first measurement cycle to generate a first intermediate fuzzy score for the first measurement cycle. Storing the first intermediate fuzzy score in a buffer including a plurality of intermediate fuzzy scores corresponding to respective measurement cycles. Combining, via the logic circuit, the intermediate fuzzy scores corresponding to a first time period to form a final fuzzy score.

Abstract: Methods and apparatus for determining whether a media presentation device is in an on state or an off state are disclosed. A disclosed example method comprises determining contribution values from at least one of a signal measured from a sensing device or an output signal accessed from the presentation device, wherein the contribution values are indicative of a state of a presentation device. Summing, via a logic circuit, a first plurality of the contribution values corresponding to a first measurement cycle to generate a first intermediate fuzzy score for the first measurement cycle. Storing the first intermediate fuzzy score in a buffer including a plurality of intermediate fuzzy scores corresponding to respective measurement cycles. Combining, via the logic circuit, the intermediate fuzzy scores corresponding to a first time period to form a final fuzzy score.

Abstract: An example apparatus includes a meter to generate first information indicative of a media presentation mode of a media presentation application executed by a wireless communication device during a presentation of the media content received and presented via the wireless communication device, the media content comprising scheduled programming that is broadcasted or multicasted simultaneously to a plurality of other wireless communication devices during a pre-scheduled time; and generate second information indicative of the media content presented via the wireless communication device. A memory is to store the first information in association with the second information in the wireless communication device; and store third information in association with the first and second information. The third information is indicative of at least one of a location of a cell tower used to transmit the media content, an identifier of the cell tower, or an identifier of a wireless network access point.

Abstract: An apparatus to generate media metering information includes a display to present selectable options for a user to select one of a plurality of levels of anonymity to be used in association with generating the media metering information indicative of media content presentations; a processor to access an anonymity selection of one of the levels of anonymity, the levels of anonymity including no anonymity, partial anonymity, and total anonymity; and a metering information generator to generate the media metering information in association with the anonymity selection.

Abstract: Example methods, apparatus, systems, and articles of manufacture to monitor consumer behavior associated with location-based web services are disclosed. Example disclosed apparatus include a receiver to receive a query from a mobile device including a query criterion and a first location identifier. Disclosed example apparatus further include a database to associate a second location identifier with an advertisement identifier indicative of an advertisement at a fixed location. Disclosed example apparatus also include an analyzer to credit the advertisement indicated by the advertisement identifier as having been exposed to a user of the mobile device in response to the first location identifier matching the second location identifier or the first location identifier being indicative of a first location within a distance of a second location indicated by the second location identifier.

Abstract: An example apparatus to generate media metering information includes a display to present selectable options for a user to select one of a plurality of levels of anonymity to be used in association with generating the media metering information indicative of media content presentations; a processor to access an anonymity selection of one of the levels of anonymity, the levels of anonymity including no anonymity, partial anonymity, and total anonymity; and a metering information generator to generate the media metering information in association with the anonymity selection.

Abstract: An example apparatus to monitor media that is presented via a mobile device includes: an application monitor to determine when media presentation software is being executed by the mobile device; and a metering information collector to collect at least one of a signature or a code of the media presented by the media presentation software based on the media presentation software being executed by the mobile device.

Abstract: An example apparatus to generate media monitoring information includes a processor to collect a first data record corresponding to a first media presentation session, and collect a second data record corresponding to a second media presentation. The example apparatus also includes a memory in circuit with the processor, the memory to: store a first end timestamp in the first data record indicative of a first time at which the first media presentation session ended; store a second end timestamp in the second data record indicative of a second time at which the second media presentation session ended; and store the first end timestamp in the second data record.

Abstract: An example apparatus to generate media monitoring information includes a processor to collect a first data record corresponding to a first media presentation session, and collect a second data record corresponding to a second media presentation. The example apparatus also includes a memory in circuit with the processor, the memory to: store a first end timestamp in the first data record indicative of a first time at which the first media presentation session ended; store a second end timestamp in the second data record indicative of a second time at which the second media presentation session ended; and store the first end timestamp in the second data record.

Abstract: An example apparatus includes a meter to generate first information indicative of a media presentation mode of a media presentation application executed by a wireless communication device during a presentation of the media content received and presented via the wireless communication device, the media content comprising scheduled programming that is broadcasted or multicasted simultaneously to a plurality of other wireless communication devices during a pre-scheduled time; and generate second information indicative of the media content presented via the wireless communication device. A memory is to store the first information in association with the second information in the wireless communication device; and store third information in association with the first and second information. The third information is indicative of at least one of a location of a cell tower used to transmit the media content, an identifier of the cell tower, or an identifier of a wireless network access point.