Abstract: The invention is an automobile visual theft deterrent device, for use on an automobile having a steering wheel, comprising a tubular member, a middle housing, and an elongated rod member. The tubular member has a first wheel rim hook and the elongated rod member has a second wheel rim hook. The middle housing is attached to the tubular member. A central bore extends through the middle housing. The elongated rod member extending into the central bore for adjusting the relative distance between the first and second wheel rim hooks. The middle housing has an insert disk having a slot. The insert disk is silver colored to resemble a lock, but is not a functioning lock.