Abstract: The present invention provides methods for improving the performance of a consumer wrinkle control composition by making the composition available to the consumer and providing information to the consumer concerning the use of the composition to control wrinkles in fabrics without the application of heat. Information may be provided by teaching educational elements and disseminating educational elements to consumers in an efficient, effective, and affordable manner as well as techniques for heightening consumer awareness of the product.

Abstract: Articles of manufacture and methods for providing energy conserving means to control and/or remove wrinkles from fabric. The article includes an aqueous wrinkle control composition in a package and a set of instructions associated with the package, the set of instructions includes instructions for controlling and/or removing wrinkles in an energy and/or environment conserving manner by applying the composition to wrinkled fabrics, manipulating the fabrics to remove wrinkles and allowing the fabrics to dry without the use of an iron or tumble dryer. Alternatively, the set of instructions can be provided through the electronic or print media or some combination thereof. The instructions can further include an instruction concerning the energy that is conserved through the use of the composition as a substitute for laundering and/or ironing.