Abstract: A computing system can be a cell phone that communicates with a social network. The social network can be a website that stores connections between people, and uses the user's login credentials to communicate with said social networking website. The processor automatically obtains event information about friends of the user from said social networking website, and displays said event information on said display. The user can purchase at least one digital gift for a recipient who is one of said friends having an amount and being redeemable for goods and/or services. That purchase is communicated to at least one of the friends, and automatically posted on the social networking website in a way that is shown to users of the social networking website other than the user and the recipient.