Abstract: A computer-implemented system and method for customizing a worker's career development within an organization is provided. Information concerning the worker is obtained by either or both soliciting input directly from the worker and retrieving the information from one or more databases containing such information. The information is applied to a set of stored rules for defining available options along predefined career dimensions reflective of career-life fit. Based on application of the information to the set of stored rules, a profile is automatically created. If the profile accurately reflects the career-life fit goals of the worker, it is used as the operative profile for the worker until it is appropriate or necessary to change it.