Abstract: An improvement is provided in packages in which a thermoplastic bottle has a separate support base integrally and securely attached thereto for supporting the bottle in an upright position. The bottle includes a convex bottom portion incapable of supporting the bottle in a stable upright position and a peripheral sidewall above the bottom portion. The support base includes a lower package support surface and a generally tubular sidewall extending upwardly from the support surface to telescopically enclose a portion of the bottle peripheral sidewall. The specifically disclosed improvement essentially resides in providing a pre-decorated tubular label of either a closed cellular thermoplastic or a clear thermoplastic film in heat shrunk snug substantially contaminant precluding, peripheral engagement with externally exposed surfaces of the bottle peripheral sidewall and the tubular sidewall of the base and covering the juncture of the base and the bottle.